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Director of Brand Content Strategy, MODERN SALON and NAILS
Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative.
Anne has been honored to be a judge of the North American Hairstyling Awards (NAHA), and the Wella TrendVision Awards. She has launched and hosted the MODERN SALON Independent Boot Camp and the brand-first Indie Pro Awards. As a subject matter expert, Anne has been tapped for her industry expertise by many media outlets. She has been a guest on a Global Wellness Summit webinar discussing the beauty industry and the COVID pandemic, on a virtual conference for the Professional Beauty Association (PBA) and their Executive Summit, and has had the pleasure of sharing the stage with many beauty industry luminaries. She has interviewed beauty legends, billionaire beauty business changemakers, and countless beauty makers and she is grateful there are still so many stories to tell. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA.
Macadamia Natural Oil recently elected John Maly to the company’s Board of Directors. Maly, an industry veteran, brings a winning track record and a wealth of experience to the appointment.
Bloomberg Business Week featured a story on the Professional Beauty Association's efforts to change the way the government taxes tips earned in the beauty industry.
A brief interview with Reuben Carranza, City of Hope Spirit of Life Honoree for 2013, on what Wella is doing to bring awareness and funding to diabetes research, care and treatment.
AS EDUCATED CONSUMERS CONTINUE TO SEEK GREEN-CONSCIENCE SERVICES AND PRODUCTS, SALONS THAT PROVIDE ALTERNATIVES ARE CARVING OUT A MARKET ADVANTAGE.
On Sunday, March 24 in Houston, the Farouk family threw a party to celebrate another "Celebrity Apprentice" episode that featured their brands CHI and BioSilk, and a challenge to celebrities on how to promote them.
Brig Van Osten took up a camera to create a new video that spotlights her staff, her skills and a beautiful makeover.
In an interview on FOX News in Los Angeles this morning, OPI President and CEO George Schaeffer says nail care continues strong and women keep coming to salons to be pampered and find some privacy.
Friends and Helpers was born in California to help women, parents, families, and children affected by domestic abuse. This year, hundreds of families and thousands of people will receive "beauty bags" to help them look and feel good.
The effects of super storm Sandy continue to mount but the relief efforts are also increasing as the beauty industry makes moves to take care of its own. Read about how beauty pros have coped and how they are helping to support their fellow salon professionals.
Sassoon Academy introduced their new collection, “Downtown” at a Masterclass with Creative Director Mark Hayes. The inspiration—New York of the early 1980’s and the some of the style makers of the day.
The salon industry is coming together to raise awareness and money for hairdressers impacted by Hurricane Sandy.
View step by step instructions to apply Dashing Diva DesignFX.
Just over a year ago, Salon Meritage was the scene of a massacre. Yesterday, the salon opened its doors to a remodeled, redesigned layout and a renewed spirit of hope.
Farouk Systems Groups Distributor Meeting 2012 held in Houston, TX. Beauty distributors from around the world—Korea, France, Thailand, Romania—gathered to celebrate the successes of 2012 and to plan for an equally profitable 2013 with Farouk Systems
The Center for International Trade Development (CITD) i has selected twenty-six brands to be part of their 2013 California: A State of Beauty Pavilions.
Joico announced monumental news--and lots of it--at combined sales and education events in Long Beach, CA.
More than 800 Massage Envy clinics joined forces to raise funds for the Arthritis Foundation during a one-day national event, Healing Hands for Arthritis.
