
You Don't Own a Salon. You Own A Business.
In his latest blog, Leon Alexander Ph.D., challenges industry conventional thinking to help owners add more to their bottom lines.
In an effort to make a positive environmental change, Phorest Salon Software encourages all salons to take the Salon Paperless Pledge, committing to produce zero paper receipts on October 24.

She might only be 16, but climate activist Greta Thunberg has already given a TED Talk, was named one of the world’s most influential teens by TIME magazine, and back in August 2018, started a school strike for the climate outside the Swedish Parliament that has since spread all over the world. If she can help make a positive environmental change in this world, so can the beauty industry.
It’s time that our industry took a stand for the environment and embrace the power of one. On Thursday, October 24th, Phorest Salon Software is inviting salons from all around the world to go paperless for a day! Click here to make your pledge!
Make a pledge, Make a Change
Did you know that, on average, 300 billion paper receipts are printed each year? That is the equivalent of 25 million trees. Not only that, but:
To produce these amounts of paper receipts, we consume 22 million barrels of oil
In the United Kingdom alon, retailiers hand out 11.2 billion receipts each year
As industry and consumers become more sensitive to sustainability, everyone wants to align themselves with products and services that care about the planet. If you haven’t started thinking about how your salon can connect with customers who have an eco-mindset, now is the time to get on it. On Thursday, October 24th, join us and pledge to give our planet a much needed break!
How does the Salon Paperless Pledge work?
Simply fill out the pledge form with the link above and you will receive a special media pack to help you with your 24-hour paperless goal (and even promote your brand as being eco-conscious).
Who can take part and make a pledge?
Salons and spas from all around the world! Participation is open to both clients and non-clients of Phorest Salon Software. Watch the video here.
Make a saving, make the switch
Want to make more than a pledge but don’t know where to start? We’d like to help. Find out how Phorest Salon Software can help grow your business while becoming even more eco-friendly!
Digital receipts
Not only is going paperless good for the environment, it actually makes good business sense too. Apart from eliminating the cost of printers and paper from your bottom line, serving your customers a digital receipt, you can start gathering precious email addresses for your marketing database; helping you boost your client retention rates!
Digital consultation forms
Go a step further and get your salon completely paperless by using digital consultation forms. Again, this is not just a play for the environment, it is also a savvy business move. If you use Phorest Salon Software in your business, for example, all your consultation forms are guaranteed GDPR compliant and are safely stored on the cloud. Click here to watch Salon Spa W explain how they use Phorest’s Digital Consultation Forms for unparalleled success.
Thanks for reading! #LetsGrow… sustainably!

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