The strongest salons, spas, and med spas know which numbers tell the real story of their business. In this practical guide, Phorest breaks down the five essential KPIs every business should track to improve retention, boost revenue, and make smarter decisions with confidence.
AI is transforming the beauty and wellness industry, and the future is about empowering people, not replacing them. Discover how Phorest AI helps salons, spas, and med spas across North America respond faster, personalize every visit, and keep human connection at the heart of the client experience.
Before Phorest's Barry Quinn and Sinead Norman take the stage at Data-Driven Salon Summit, Norman swings by SALON TODAY to give us a sneak peek at their session that promises to motivate team members to grow their KPIs and clients to solidify their loyalty.
If your day-to-day feels like a never-ending game of whack-a-mole, you’re not alone. The hair and beauty industry runs on creativity and connection, but behind the scenes, it runs on systems. When you spread those systems across a few different tools (plus a couple of sticky notes and a prayer), even the best-run salons feel like they’re working twice as hard for the same results.
Positioned as Europe's premier growth-driven event for the hair, beauty, and medi-aesthetic industries, this sold-out Summit is set to attract an audience of over 600 global salon and clinic owners.
In the SALON TODAY webinar sponsored by Phorest Software, Daniel Mason-Jones, Gayle Fulbright and Siobhan McCaffrey share successful marketing strategies that drive ideal clients and future talent into salons.
Attending Data-Driven Salon Summit and the SALON TODAY 200 Award dinner last spring made an incredible impact on Owner Ashley Boehler, resulting in big changes at Revive Salon & Day Spa in Findlay, Ohio. We invited Asley to blog about her experience.
Building your salon business is not just about driving new visits, it's also about retaining existing clients, as those repeat clients keep your business alive. What are the key metrics, and how do you measure? And most importantly, how can you improve?