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SEARCHSalon Del Sol in Richmond, Virginia, captures a 2016 STAMP award for its website.
sdssalon.com
Salon Del Sol
Richmond, Virginia
Owner: Bob Latham
With six locations all with unique clientele, Latham worked with Imaginal Marketing Group to create a website that made it easy for new and loyal guests to find the information they are seeking. The site lets a first-time user select one of its locations, then remembers their selection so it’s pre-set the next time they visit. Each location has its own section, featuring a menu of services, a review feed from recent guests, a find-your-stylist system that lets users search for team members by job title and experience, and book online feature. Additionally, each team member has their own page where they share educational history, specialties, a short bio and a link to their personal Instagram pages.
While salon sales are increasing, owners often feel they're working harder for the same or less profit. Leverage Q2 data from The KIM Report, Alain Audet reveals some of the structural changes that are dampening your growth and why your region and your salon size matters.
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Sponsored by Strata Salon Systems™
A five-area audit every owner-dependent salon needs to run. You built something that looks successful. Now find out if it can survive without you.
Sponsored by Strata Salon Systems™
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Sponsored by Strata Salon Systems™
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Sponsored by Phorest
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