Discover how to create a true “WOW experience” for every client by first building a culture where your team feels engaged, empowered, and inspired. Drawing on Calvin Stovall’s Iconic Framework, this blog explores how salon, spa, and clinic leaders can strengthen culture, elevate customer experience, and build a business that stands out for the long term.
In her latest blog, Kati Whitledge identifies the five stages salon owners go through when a team member leaves the salon unethically, offering advice for each stage.
A salon brand is much more than a logo. In this thought-provoking blog, Leon Alexander, Ph.D., walks you through the difference. SALON TODAY suggests sharing this article with your team and leading a discussion at your next huddle, asking the team to define your business's brand.
Most turnover isn't bad luck. It's because the hiring process wasn't designed to find the right person in the first place. Learn how to implement recruitment strategies that get the right people on the bus.
When you build a meaningful community, your business wins. Kati Whitledge talks about the importance of building a salon community, then she shares six strategies for strengthening it.
Spa Coordinator Allie Harris coordinates spa days and private events at Revive Salon & Day Spa, while managing inventory and addressing the needs of the spa staff. Owner Ashley Boehler says Harris provides the team with both visionary and directional leadership.
A big "Bravo!" to the salons and spas that develop strong cultures that fuel growth while retaining team members, such as Soleil Salon & Spa team in Windham, New Hampshire, who catch up reading last year's 200 issue.
What clients see on your salon's surface--the beauty, the energy, the transformations--are only a fraction of what makes a salon work. Owner Nikki Corzine talks about the hidden realities that make a salon a well-run operation.
Let's face it, some clients are toxic. Sometimes, saying goodbye to a client is the best thing you can do for your team, your culture and your fellow guests. Owners Daniel Mason-Jones and Eric Fisher share their own experiences, common reasons for letting a client go, and how to do it.