Business is always changing and salon owners need to know the next best practices if they don’t want to be left in the dust. Aveda Means Business has been sharing articles on the ways business is shifting between you and your staff, as well as you and your clients. These are the discussions to be involved in to stay ahead of the curve.
Salon ownership is about innovation; implementing new methods that will grow business and client satisfaction is key. At SALON TODAY, we're always on the lookout for accounts from salon owners on ways that they have made their business more efficient and profitable. Here are a collection of success stories gathered by Aveda Means Business which outline paths to gaining referrals, growing retail sales, implementing online booking and hiring smart.
Before she takes the stage at the Data-Driven Salon event in Atlanta June 25-26, Hair and Co. BKLYN's Allyson King shares her goal-setting process with her employees and it all starts with the big picture.
Before he takes the stage at Data-Driven Salon in June, Monty Howard talks about how he uses data to get the team's buy-in on sales strategy, as how to make a point in one-on-one meetings.
It has been a problem in our industry for years - retailing. Many salon pros have trouble seeing beyond the artistry and find it difficult to sell products to their clients. In this brief video Cody Fullerton of Living Proof confronts the situation and shares why salon pros should encourage their clients to buy products to maintain their hair between salon visits.
Abergel was drawn to the brand by the results of the products, which are formulated with protein Alpha Keratin 60ku. This protein is recognized by the body as its own and is pulled to where it is needed in the hair to smooth, resurface and fill in cracks of damage.
Last night, It’s A 10 Haircare made beauty industry history as the first independently-owned, professional hair care brand to secure a Super Bowl commercial spot. Not only that, but the ad, titled, "Four More Years," made a bold statement that has made it one of the most talked-about of the night.