
Salon Management

2017 Salon Today 200: Philanthropy
When salons and spas participate in community charities or organize their own philanthropic activity, they often are acting from the heart. But the goodwill generated from these activities serves as a powerful marketing tool and can propel both personal and professional growth. Here are our 2017 Salon Today 200 honorees in the category of Philanthropy.

2017 Salon Today 200: Inventory Control
These 2017 Salon Today 200 honorees understand that inventory control is a balanacing act. Run too low on product, and you miss valuable sales. Carry more than you need and you tie up cash that could be used in other areas of the salon. Find out who won honors for the inventory management.

2017 Salon Today 200: Employee Education
For the most successful service providers, education is a career-long process. The best salons develop systems to strengthen the skills and confidnece of their newest team members, whicle encouraging their seasoned staff to continually stretch by brining education into the salon or supporting those who venture out to seek new skills. Find out which salons received top honors in the Salon Today 200 by developing strong education programs.

Christine Gordon, a Student Advocate and Former President of AACS, Passes Away
Christine Gordon, former president of the American Association of Cosmetology Schools (AACS) and a staunch advocate for the needs of cosmetology and aesthetics students, passed away on Dec. 1, 2016.

2017 Salon Today 200: Compensation and Benefits
While it's a service provider's job to take care of the client, it's a salon owner's job to take care of the team. Salons and spas that offer rewarding compensation and benefits packages and design transparent career paths retain valuable talent longer, which helps them grow the business faster.

2017 Salon Today 200: Customer Service
When it comes to a client building a long-term relationship with a salon, the level of service a guest receives can be more important than the precision of the haircut of the quality of the color. Customer service impacts the client's overall experience, and the salons and spas who deliver it during each and every visit boost their overall sales along with their client retention figures. Find out who made this year's Salon Today 200 list in Customer Service.

Making the Move to Your Own Space
You’re at the top of your professional game. You have clients who love you, and you have a solid vision of where you want to go, career-wise. But you find yourself constantly wondering… Could there be something more? It might just be time to make a move –– time to go out and become an owner.

The Shine Brush by Wet Brush
From the makers of Wet Brush, comes the Shine Brush, designed specifically to smooth and shine hair. Similar to the Wet Brush, The Shine Brush works great on wet hair, but was uniquely created to work exceptionally well on dry hair and with a blow dryer.

Verb Presents Strong Hairspray with Amped Up Hold and Volume
Verb Products has launched Strong Hairspray, inspired by the formula of Verb’s Ghost Hairspray, but with harder hold and added volume for all-day styles.

Pravana Team Gives Back and Shows Up to Support AIDS Project LA
On Thursday, Nov. 17, Pravana team members volunteered to support the pre-Thanksgiving efforts of AIDS Project LA (APLA).

Asandra Spa Lounge's Profitable Approach to Capacity Planning
By embracing a revenue management system from the travel and hospitality industry, New York's Asandra Spa Lounge has grown to two locations and more than $5 million in sales. Discover how co-owners Gene and Paul Frisco use capacity planning to keep the appointment books full.

Celebrity Makeup Artist Michelle Phillips To Discuss Creating Meaningful Connections with Clients
Celebrity makeup artist and best-selling author Michelle Phillips will be the keynote speaker at Face & Body Midwest on Saturday, January 21, 2017.

The EmpowHERment Project - Get On Board
Lyndsey Bardnell has launched the EmpowHERment Project to celebrate women in the industry. Learn more about the initiative and how to get involved.

Ship Shape: How One Stylist Works On Land and At Sea
Whitney Benevedo is a California-based stylist, who spends several months at a time working onboard a hospital ship off the coast of Africa as its Crew Hair Stylist.

Achieving a Work/Life Balance Through Technology
As part of Shortcuts' ongoing series on a good work/life balance, Clarissa Borg, partner in TONI&GUY Toronto, shares her secret to looking after her daughters and her business at the same time.

New Pravana Vivids XL Provide Extra Color in Top Chromasilk Vivids Shades
Pravana has chosen six of its top Chromasilk Vivids shades and is now offering them in extra-large tubes with three times the amount of color.

Show Support: #cutAIDSshort
World AIDS Day is fast-approaching on December 1st. Each year, Hairdressers Against AIDS hosts a social movement asking everyone to come together to #cutAIDSshort by pledging to cut a symbolic lock of hair via a photo on social media, or by making a donation to an HIV/AIDS research company.


