8 Salon Decor Ideas to Enhance the Client Experience
From DIY wall art to WIFI password displays, here are eight simple decorating ideas from Pinterest that can go a long way in making clients feel pampered and inspired.
Picture-Perfect Consultations
At Van Michael salons, a professional portfolio is non-negotiable for team members. New Talents Director Gregg Colbert explains why, and shows how he helps stylists build successful ones.
by Stacey Soble
4 Tech Tips that Keep Clients Coming Back
Shortcuts' Paul Tate shares four technology tips that drive client retention.
by Paul Tate
Cutting Loose Takes its Front Desk Team on an Educational Shopping Spree
Like many salon owners, Coral Pleas, owner of Cutting Loose in Sarasota, Florida, traditionally gave the responsibility of product education to the stylists, while asking her reception team to support by closing the sale. “But recently, I ...
by Stacey Soble
Are You Oversharing?
When problems arise in the salon, your team’s first priority should always be to make things right. Customers don’t need to know the details.According to John DiJulius, owner of the John Robert’s Spa chain in Cleveland and the ...
by Stacey Soble
SALON TODAY RECOMMENDS: 5 Tips for Effective Salon Leadership
Salon owners juggle more roles than many may realize. From mentor to business strategist, marketing guru to customer relations expert, they have many hats to wear—without even considering any work they may do on the salon floor. As ...
Sponsored by Aveda Means Business
SALON TODAY RECOMMENDS: 5 Tips for Salon Owners on Being a Leader that Elevates Stylists and the Business
In SALON TODAY’s constant search for practices and strategies that lead to stronger salon businesses, we came across five articles from Aveda Means Business that offer valuable tips to salon owners. From how to support your stylists and ...
Sponsored by Aveda Means Business
The Language of Body
In business and in our personal life, it isn’t the brain people see, it’s our body language and it has either a positive or negative effect. How we stand or greet someone gives people an impression. We are fortunate in the beauty ...
2016 Salon Today 200: Customer Service
Customer Service influences the experience your guest has in your salon. And, while solid customer service definitely has an impact on overall sales, it’s a trait that’s hard to measure. These honorees had to prove that they build ...
by Stacey Soble
SALON TODAY RECOMMENDS: Must-Read Articles on Priceless Customer Service, Doing Away with the Front Desk and Tips for Entering NAHA
SALON TODAY is always scouring the world of salon business to find effective techniques and innovative methods for salon growth. Latest on our reading list are the insightful articles featured on avedameansbusiness.com. Below are five articles ...
Sponsored by Aveda Means Business
3 Reasons Why Having the Biggest Book Won’t Make You Richer
When it comes to your client base, less can definitely be more. Building a busy book is critical to long-term success and stability in the beauty business; but stuffing your books full of quick and low quality appointments is doing a ...
Sponsored by Milady
The Pareto Principle
A few years back, my son Charlie received an interesting holiday gift—it was a small punch machine that made guitar picks out of old credit cards. After several months, Charlie had a bowlful of picks, and I laughed after looking through ...
by Stacey Soble
STAMP 2015: Headlines' Client Loyalty Program
Hair MilesHeadlines The SalonEncinitas, CaliforniaOwned by: Gayle Fulbright Headlines created HairMiles as a fun salon loyalty program that keeps guests coming back in a very competitive market. Guests accumulate points for positive ...
by Stacey Soble
STAMP 2015: Salon Art-Tiff's Client Loyalty Program
Royalty RewardsSalon Art-Tiff Ephrata, PennsylvaniaOwned by: Sue Burkholder In its fourth year, Salon Art-Tiff’s Royalty Rewards Club is a way for clients to earn a 9-16 percent return on their investment, plus up to $350 in ...
by Stacey Soble
The New Tools of the Trade
Move over shears, blowdryers and color brushes! Technology is arming stylists and owners with a whole array of tools—from Apple watches to selfie stations to management apps to build a stronger salon business.For Salon Today's ...
by Stacey Soble
The Deskless Salon Shapes the Client Experience
A few years ago, Lavish Salon owner Kristi Brehm took radical action when she eliminated her front desk entirely. The Webster, Texas-based owner found herself frustrated with the lack of interaction between her clients and front desk staff, but ...
by Stacey Soble
Technology on the Horizon--How Will it Impact Your Salon?
In the July 2015, Salon Today is taking a close look at how some of the latest technologies--Apple Watches, selfie stations, and deskless reception areas--are shaping salon business and the client experience. To be prepared for the future though, salon owners should also have their finger on the pulse of developing technologies assessing how they may shape the future.
by Stacey Soble