2015 Salon Today 200: Customer Service
What does it take for a guest to truly feel welcome in your salon or spa? Today’s most customer-service savvy salons continue to go beyond a warm smile, a cool beverage and a trendy read in creating an experience that is personal, unique, ...
by Stacey Soble
2015 Salon Today 200: Technology
While salon and spa technology plays an important role in every aspect of the business, including appointment booking, management, marketing, customer service and even the actual services, keeping on top of the latest advancements is a ...
by Stacey Soble
6 Thoughts on Hiring and Motivating Salon Employees
"It was like the divine 'aha' occurred about 10 years ago when I realized that hiring smart made all the difference," says Bonnie Waters, owner of Changes Salon and Day Spa (who employs over 60 stylists). "When we did ...
Customer Retention 101 for the Hairdresser
Did you know that it costs six times more to acquire a new client than it does to retain one you already have? Or that a repeat customer spends 67 percent more on a given purchase than a new customer does?” Clearly it’s well worth ...
A Familiar Face-book
The time has come. Although you all know our stand on social media at work (an ESSENTIAL, duh!), up until this point there have been many businesses who have continued to hold out, and not allow employees to utilize Facebook during the workday. ...
by Stacey Soble
10 Tips To Instagram Stardom
We are often asked how to get recognized on instagram. We know it’s not easy, but it is SOOOO worth it. Many professionals have earned new clients as a result of a great IG page. Ten tips to Instagram stardom here.
New Facebook Feature Helps You Be Thankful
Less than a year ago our newsfeeds were swarming with everyone’s Look Back videos on Facebook. You know, the ones that made us laugh, cry and most importantly, took us on a trip down memory lane? Well, prepare yourself because Facebook is ...
by Stacey Soble
Facebook's New Photo Update Allows You to Tell Your Unique Salon Story
Click, click! We know your manicured fingertips are always snapping pics, so why not put those selfies and creative shots to good use? We’re fans of the power of storytelling, so you better believe we’re taking advantage of the new ...
by Stacey Soble
Don Tapscott On Staying Ahead of the Technology Curve
How tech-savvy would you consider yourself and your salon or spa operation? Are you missing opportunities to increase the bottom line, because you’re behind the curve on the adoption of new technology.Don Tapscott is an expert on using ...
by Stacey Soble
SALONS OF THE YEAR: Show Off Your New Look
If you recently poured your time, sweat, stress and budget into a new salon/spa buildout or salon/spa renovation, SALON TODAY would love to see the results and share it with our readers.Each June, our annual SALONS OF THE YEAR competition names ...
by Stacey Soble
The 2015 Coaches and Consultants Guide
Where do you turn when you’re facing a management hurdle, striving to reach the next level of business success or wavering in leadership of your team. Most salon and spa owners tackle the big business decisions alone, but in business, as ...
by Stacey Soble
Brene Brown Exposes Us To the Power of Vulnerability
As a research professor at the University of Houston Graduate College of Social Work, Brene Brown, Ph.D., has spent the past decade studying vulnerability, courage, worthiness and shame. Her 2010 TED talk on the power of vulnerability is one of ...
by Stacey Soble
Generation Flux
The cover story of Fast Company’s November 2014 issue introduces readers to Generation Flux, a group of people who are “defined not by their chronological age but their willingness and ability to adapt. These are the people who are ...
by Stacey Soble
Marcus Buckingham Taps into Your Team's Strengths
Best-selling author, researcher and speaker Marcus Buckingham has made a career of studying what makes world-class managers tick, and sharing his findings with the world. His books and workshops focus on helping businesses discover the untapped ...
by Stacey Soble
2015 Coaches and Consultants Guide: Ready, Set, Go! Books and Consulting
readysetgobooks.com | 646-675-0575 | jeffreadysetgo@gmail.com | Owner: Jeff GrisslerReady, Set, Go! offers salon owners, stylists, and barbers the opportunity to learn how to open and successfully run their ...
by Stacey Soble
2015 Coaches and Consultants Guide: John Amico Haircare
johnamico.com | 800-676-5264 | john.amicojr@johnamico.com | Owner: John Amico, Jr.John Amico Haircare is uniquely qualified to understand the challenges that you face. We’ve owned hundreds of salons and ...
by Stacey Soble
2015 Coaches and Consultants Guide: Empowering You
Empoweringyouconsulting.com | 812-455-1367 or 415-866-4560 | amy@empoweringyouconsulting.com | Owners: Amy Carter and Louis MattassiWe empower our clients with the skills, abilities, knowledge and support they need to ...
by Stacey Soble