Personal Compass: Vaughn Acord
One of the most sought-after authorities in men’s grooming, Vaughn Acord did not find success by accident. The son of a barber, he gave his first haircut as a teenager in 1976. After spending time as a successful model in ...
by Stacey Soble
It Ain't Rocket Surgery: 7 Basic Steps to Marketing Success
Odds are, you're great at something.Marketing, however, may not be your comfort zone. Nearly every day I speak with some of the best hair dressers and salon owners in the world, but they don’t always know how to let the rest of the ...
by Stacey Soble
2015 Coaches and Consultants Guide: Successful Property Strategies
Salonrealestate.com |1-800-752-1219| info@successfulpropertystrategies.comOwners: Sam BeckfordSuccessful Property Strategies shows owners how to buy or build a building for their salon or spa. By being their own landlord, owners pay hundreds or ...
by Stacey Soble
Impressions Leverages '50 Shades of Grey' Popularity for Fund-raising Opportunity
Two weeks before its national theater debut, 50 Shades of Grey is sparking both excitement and controversy around the country, resulting in millions of women planning a girls’ night out to their local theater. One salon in Mequon, ...
by Stacey Soble
The Art of Creativity
Service providers and retailers outside the beauty industry have had to compete with the increasing growth of Internet sales. This has resulted in a number of retailers led by Apple, implementing a radical business model that required creative ...
by Stacey Soble
On the Grid: Mapping Out Success
Recently, almost every member of the Nuovo salon group (three salons in the Sarasota, Florida, area with another opening in 2015) attended a Qnity + Aveda training session. The program is set up to make tracking numbers more intuitive to the ...
by Stacey Soble
Millennium's Speak Up Hits Miami
Millennium International announces plans for a second stop for Speak Up, the company’s educational road show, in Miami, January 12. The on-the-go business conference welcomes spa and salon owners and managers to attend, encouraging them to ...
by Stacey Soble
18th Annual Salon Today 200: Portraits of Success in Salon and Spa Business
For nearly two decades, SALON TODAY has taken the pulse of salon and spa business through our Salon Today 200 competitions. Each summer, applicants across North America painstakingly fill out pages of detailed questions about every aspect of ...
by Stacey Soble
Avoid Stagnation in 2015
Hooray and welcome to 2015! The dawn of a new year always turns thoughts to new growth and new opportunities. What do you have planned for the next 365 days? Have you thought about it? Or was 2014 a pretty good year in your salon so you’re ...
by Stacey Soble
2015 Salon Today 200: Philanthropy
On a daily basis, the staff of a salon or spa give of their time, talents and spirit to each and every client. When that giving energy is channeled by the business for a philanthropy, the local community or a cause benefits as the salon or spa ...
by Stacey Soble
MINDBODY Launches Big Goals, Big Rewards Competition
It’s time to make your New Year’s resolution, and this year the stakes are high for choosing a great business goal. MINDBODY, a global provider of web and mobile business management solutions for the health, wellness and beauty ...
by Stacey Soble
2015 Salon Today 200: Advanced Education
A steady infusion of advanced education keeps a salon’s team on-trend, motivated, creative and at the top of their game. In return, this renewed spirit fuels the salon’s sales and leads to growth. We asked ST200 applicants in this ...
by Stacey Soble
2015 Salon Today 200: Recruitment & Training
Recruiting a team that best fits your culture and training them to your exact standards lays the foundation for success in the future. We invited ST200 applicants to write to a graduating student and describe their methods for cultivating ...
by Stacey Soble
2015 Salon Today 200: Retail and Merchandising
One of the most challenging management tasks in the salon is to motivate staff to retail products, but those who succeed quickly discover a path to higher profits. To challenge applicants in this category, we asked them to put together a ...
by Stacey Soble
2015 Salon Today 200: Compensation and Benefits
While it’s the responsibility of the salon’s staff to take care of the clients, it’s the responsibility of its owner to take care of the team. These salons attract top talent through competitive salaries, attractive benefits, a ...
by Stacey Soble
2015 Salon Today 200: Environmental Sustainability
A commitment to the environment is one of the noblest endeavors a salon or spa owner can embrace, but it also is a wise business decision. To assess the greeness of our applicants, we invited owners to state their best case to a local ...
by Stacey Soble
2015 Salon Today 200: Planned Profitability
Continually growing service and product sales while trimming expenses is a balancing act for any salon and spa owner and the profit percentage one posts at year’s end is their management scorecard. When a salon owner can step out from ...
by Stacey Soble