

Searching for the Perfect Salon
We’re meeting Eddie, our Real Estate broker, today. We are traveling all of our favorite Brooklyn neighborhoods. We've laid out the co-tenancy we are looking for--coffee shop, wine store, solid train/bus access, great food ...

How to Groom Your A-Team
Whether you’ve only been in business a few years or are an industry veteran, it’s tempting to spend revenue on updating your space, investing in new technology or financing new client incentives. Although these are all worthy ...
How Salons Track Goals
In the salon world, what gets measured, gets accomplished. SALON TODAY asked three salon owners what Key Performance Indicators (KPIs) they measure and review during one-on-one staff meetings.SALON VISAGE, Knoxville, Tennesse, owned by Belinda ...

Salon Owners Share their Favorite Interview Questions
Owners agree that one of the most important steps in developing an A-team is hiring the right kind of people to begin with. So we asked Frank Gambuzza, Kez Broad and Courtney Costello what their favorite interview question is and what kind of ...
A Lesson in Real Estate from the Kings
As they say… location, location, location. Now that we’ve agreed to open a salon, where should we put it? So many great high potential neighborhoods in Brooklyn.We know the areas we like, but we've agreed not to bet ...

Strategic Hiring
The first step in growing your salon business is surrounding yourself with the right team, says Andrew Dale, founder of Unite who also teaches the Paramount Business program to member salons.“Finding the right people is about creating a ...

Finding Park Place
As vice president of real estate for SportClips, Greg Smith knows a thing or several about selecting a superb site for a new salon. On a daily basis he’s working with area developers to find locations for the franchisees, reviewing market ...

The Pareto Principle
A few years back, my son Charlie received an interesting holiday gift—it was a small punch machine that made guitar picks out of old credit cards. After several months, Charlie had a bowlful of picks, and I laughed after looking through ...

Practice Makes the Perfect Partnership
Going into business with a partner is not a decision to take lightly. Personality, professionalism, integrity and management skills all have to be analyzed in a potential partner.And when a partnership doesn’t work, a business is at ...

The Four Phases of a Sound Financial Plan
Everything looks like a nail if your only tool is a hammer – that’s what financial planning expert Brad Berger finds himself telling clients all the time. What does he mean?“A lot of the people in the financial services ...

65 Salon Business Marketing Ideas
SALON TODAY stumbled across a super helpful article dedicated to marketing tips and ideas that help promote your salon. Harms Software carefully crafted the best marketing techniques for salon businesses that feel like they are running out of ...

Up Your Retail Game With Inspiration From Living Proof's Instagram Salon Merchandising Contest
Small merchandising changes can have big impact. Salons that make a statement with beautiful, easy-to-navigate displays no doubt have clients who are more likely to shop. Plus it’s a space for salons to flex their creative muscles and ...

Personal Compass: Van Council
Many people claim a movie was a life-changer, but for Van Council, who was inspired to go to cosmetology school by 1975’s Shampoo, a movie really did determine his destiny.Nine years later after graduation, Council partnered with his ...

Lemonade Marketing
Like most salon owners, Bryan Nunes was feeling stressed about the investment he had made in his first business venture when he was preparing to open the doors at Blo in Raleigh, North Carolina, ten years ago. Each day, he was hit with a new ...

Listen to and Question the Experts
You don’t tell your surgeon how to hold a scalpel. She/he has spent a considerable portion of their life learning more about what they do than you’ll ever need or want to know. You trust them. The same holds true for graphic ...
Brooklyn is Our Muse
Have you ever wanted to open a salon? We did. And after 20+ years in corporate America, we are finally doing it. Join us on our journey as we bring the know-how of big business to our own salon, Hair & Co BKLYN.We're the King ...

Writing on the Wall
Three months after Ginger Boyle opened her Planet Salon location on Los Angeles’ trendy Melrose Avenue, she was approached by a young street artist who was eager to paint a piece on her exterior wall.“I didn’t know if I wanted ...




