

SALON TODAY RECOMMENDS: Strategies for In-Salon Education & Minimizing Stylist Turnover
What kind of continuing education do you have at your salon? Are you inspiring your employees to reach their full potential? This month Aveda Means Business covers topics from in-salon education to minimizing stylist turnover. Learn some ways on how to attract stylists who are passionate about the business and who will fit in with your salon’s culture.

Strategizing Your Salon's Social Media
Do you struggle with what to post day in and day out? Rosy's Jim Bower is back with some useful tips for organizing and boosting your social media presence.

Future Proof Your Professionals
In preparation for the International SalonSpa Business Expo, Scott Missad tips his hat on how Gene Juarez Salon and Spa is connecting with the younger generations of team members.

3 SEO Tips for Salons in 2018
Internet marketing expert Dawn Mentzer offers some sage advice for getting your salon recognized online.

OWNER TO OWNER: The David Rios Salons’ Secrets to Providing 5-Star European Service for the Country’s Most Demanding Clients
Many of the country’s most brilliant, talented and powerful people live and work in the Georgetown neighborhood of Washington, D.C. They’re politicians, diplomats, attorneys. Also professors and students at the nation’s top universities. So, if you’re servicing these people in your salon, you had better be at the very top of your game.
Sponsored by L'Oréal Professionnel
The Bigger Trends
Each year as the SALON TODAY team studies thousands of pictures and essays that are submitted by the Salons of the Year competitors, we try to pin down the trends, and this year is no different. Typically, we report on things such as popular color schemes, innovations in lighting or materials and finishes that are on point.

2018 NAHA Finalists: Salon/School Design of the Year
Ambiance is critical to a successful salon. Salons and schools in this North American Hairstyling Awards (NAHA) category are recognized as the most aesthetically pleasing and well-designed in North America.

2018 NAHA Finalists: Salon Team of the Year
The North American Hairstyling Award's (NAHA) Salon Team category showcases a team's diversity, versatility, creativity and expertise in hair styling. Salon teams must consist of at least two members and be employed at the same salon to be eligible.

Announcing the 2018 NAHA Finalists!
The finalists for the star-studded North American Hairstyling Awards’ (NAHA) have been announced! This year's competition features 15 categories celebrating the beauty industry’s leading talent.

Five Best Practices For Selecting and Training Staff
Mary Brunetti chats about the about five key elements in selecting and training staff.

Blow Dry Bars See Growth in Service Revenues and Locations in 2017
Blow-dry Bars emerge as a hot new salon business model trend, with 25% growth in revenues and locations.

OWNER TO OWNER: Post-Millennials Are Powering Headlines The Salon, And Here's Why
Here are seven strategies at Headlines The Salon that have played a role in forming a strong, cohesive, successful, cross-generational team.
Sponsored by L'Oréal Professionnel

Designing a Salon for the Senses
When designing the space for Salon Gloss, owner Tim Timmons took all five senses and his brand partner Keune into consideration.

How Data Will Shape The Future of Salon Ownership
Before hitting the stage at the Data-Driven Salon Summit, Emory University’s Benn Konsynski, Ph.D., gives us a glimpse at the technological capabilities that are emerging and how that can impact salons.

What Salons and Spas Need to Know About the New Tax Law
In December, Congress passed and Trump signed the biggest tax bill into law since 1986. Is this a blessing or a curse for salon owners? Find out as CPA Larry Kopsa reviews the changes with Salon Today.

OWNER TO OWNER: How Every Guest Gets Celebrity Treatment at the Julius Michael Scarsdale Hair Salon
At the Julius Michael Scarsdale Hair salon in Scarsdale, NY co-owners Julius Michael and Monica Wald never single anyone out for special treatment. As far as they’re concerned, every client is entitled to a celebrity-worthy experience! Here’s how they make each customer feel like a star!
Sponsored by L'Oréal Professionnel

Building a Culture around the Momentum of Love Week
At J. Nicolle Salon and Spa, Jennifer Kennedy takes the concept of Love Week, which she heard about at Serious Business in 2017, and develops culture-building and marketing programs around it.




