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Director of Brand Content Strategy
Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.
These 2017 Salon Today 200 honorees understand that inventory control is a balanacing act. Run too low on product, and you miss valuable sales. Carry more than you need and you tie up cash that could be used in other areas of the salon. Find out who won honors for the inventory management.
For the most successful service providers, education is a career-long process. The best salons develop systems to strengthen the skills and confidnece of their newest team members, whicle encouraging their seasoned staff to continually stretch by brining education into the salon or supporting those who venture out to seek new skills. Find out which salons received top honors in the Salon Today 200 by developing strong education programs.
While it's a service provider's job to take care of the client, it's a salon owner's job to take care of the team. Salons and spas that offer rewarding compensation and benefits packages and design transparent career paths retain valuable talent longer, which helps them grow the business faster.
When it comes to a client building a long-term relationship with a salon, the level of service a guest receives can be more important than the precision of the haircut of the quality of the color. Customer service impacts the client's overall experience, and the salons and spas who deliver it during each and every visit boost their overall sales along with their client retention figures. Find out who made this year's Salon Today 200 list in Customer Service.
By embracing a revenue management system from the travel and hospitality industry, New York's Asandra Spa Lounge has grown to two locations and more than $5 million in sales. Discover how co-owners Gene and Paul Frisco use capacity planning to keep the appointment books full.
As part of Shortcuts' ongoing series on a good work/life balance, Clarissa Borg, partner in TONI&GUY Toronto, shares her secret to looking after her daughters and her business at the same time.
At the HAIR+ Summit, Aveda's Bridget Behrend and Robert Navarez introduce the newly launched Invati for Men which uses tumeric and ginseng to stimulate the scalp and help reduce hair loss.
Attendees at Modern Salon's first HAIR+ Summit agree the event was educational, eye-opening and brimming with options for the clients who need them most.
At Van Michael salons, a professional portfolio is non-negotiable for team members. New Talents Director Gregg Colbert explains why, and shows how he helps stylists build successful ones.
When salon owners, manufacturers and distributors put their heads together, new business ventures flourish, and everyone benefits--including the clients.
In an effort to compete with the blowdry bars in his community and attract a new niche market, Adam Broderick teams up with Color Wow to develop his new AB Style Bar at his Southbury, Connecticut location.
Seattle's Gene Juarez Salons and Spas partners with Ouidad, bringing a new level of curly hair cutting expertise to the styling team. At the same time, the salon company's marketing team leverages window signage, email newsletters, shelf talkers, brochures, and social media to communicate the new expertise to guests.
Write a short essay revealing the secrets to your salon success and you just might win a trip to America's Beauty Show next March, compliments of SASSI, the Salon and Spa Specialty Insurance agency. Find out the details of the competition.
A new feature on Demandforce allows salons to text back and forth to their clients from with the dashboard.
At a cool, poolside event in Scottsdale, Arizona, stylists educated stylists at the latest Club Intrigue event which was developed in partnership with Arizona Salon Professionals. Celebrity stylist Nick Arrojo and local stylists Kendall Ong and Amy Freudenberg moderated.
While a mission statement helps guide the management decisions Jana and Frank Westerbeke make for Gadabout SalonSpas, with seven locations in Tucson, Arizona, they work with their team to select a word each year that becomes the focus for how they interact with clients, market their services and participate in community activities.
RedBloom, a salon company based in Calgary, Alberta in Canada, has been selected as a finalist for the 2016 Alberta’s Best Workplace in the following categories: Young People and Best Overall with Under 100 Employees.
