Inspired Ideas: The Weekly Huddle
Emerge Modern Salons & Spa hosts a weekly huddle that inspires the team while enforcing their retail skills--and it's all conducted by the team members themselves.
by Stacey Soble
Stacey Soble
Director of Brand Content Strategy
Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.
20 Years of the Salon Today 200: Looking Back, Growing Forward
As the Salon Today 200 prepares to celebrate the best and the brightest in 2017, we pause to reflect on how far salon business has come in our 20-year history.
by Stacey Soble
Salon Today 200: 20 Years of Shining a Spotlight on Salon Success
A detailed look at the picture that the statistics from the 2017 Salon Today 200 paint on the state of the salon industry.
by Stacey Soble
The Power of Persistence
Once upon a time more than 20 years ago, Michele Musgrove, MODERN SALON Media’s associate publisher and editorial director, had my role—as editor in chief of SALON TODAY. At the time, there was a general perception that salon and spa owners were close-lipped about their best business-building ideas and reluctant to share their financials.
by Stacey Soble
Salons of the Year 2016: Niki Moon Salon
Niki Moon Salon features a 30-foot high, A-frame ceiling covered in knotty pines and accented by solid wood support beams painted in black. The salon has a feeling of open airiness, and the wood instantly creates a sense of warmth and comfort.
by Stacey Soble
Inspired Ideas: Bii's Community Networking
While community networking, Bii Hair Salon's James Gartner and Adam Swanlund learn the way to new potential clients is by offering fun hair services to their kids.
by Stacey Soble
Inspired Ideas: Interruptive Interviewing
In Hue Salon in Houston, Texas, owners Alan Conover and Cion Ortego developed a style of interviewing that helps them identify candidates who are easy to work with and calm under pressure. See how they do it.
by Stacey Soble
How We Design the Salon Today 200 Cover
Ever wonder how we select the owners who make the cover of the Salon Today 200 issue each year? It's more complicated than you might think. Editor Stacey Soble walks you through our process and introduces this year's cover models.
by Stacey Soble
Studio Be Creates A Visual Impact
Four times a year, Studio Be Salon in Fort Collins, Colorado, organizes a photo shoot. Owners Ian and Beth Weber share the images from their fall shoot and talk about how they use them in their retail strategy.
by Stacey Soble
The Contemporary Jukebox
Mood Media's new 'Social Mix' feature engages salon clients by allowing them to pick the songs that will play during their salon service. Two salons weigh in.
by Stacey Soble
2017 Salon Today 200: Growth, Part Two
Meet the second half of our 2017 Salon Today 200 Growth Honorees. When a salon or spa masters a number of best business practices, it often fuels its growth. The resulting momentum, as well as the extra resources, often encourage the business and its team to continue to expand as they seek success.
by Stacey Soble
2017 Salon Today 200: Growth, Part 1
By excelling in a number of best practices, a salon creates the momentum that engages teams, excites clients and results in growth. And, growth in turn provides the resources needed to reach future goals. Here are the first 50 2017 Salon Today 200 Honorees in the category of Growth.
by Stacey Soble
2017 Salon Today 200: Technology
Meet the 2017 Salon Today 200 Honorees in the category of Technology. In today's fast-paced world, technology plays a critical role in boosting a salon and spa to the next lever--from communicating with guests, measuring and motivating team members and keeping all systems running strong.
by Stacey Soble
2017 Salon Today 200: Retail and Merchandising
These 2017 Salon Today 200 Honorees in the category of Retail and Merchandising understand that retail success requires the pull of the entire team--from the owners and front desk team who design promotions and creative displays to the service providers who educate each client.
by Stacey Soble
Pulp Riot and Salon Centric Form National Distribution Partnership
Pulp Riot, an innovative line of 16 creative demi-permanent colors, partners with Salon Centric on a distribution agreement that will help the new line reach stylists through stores and the distributor's sales team.
by Stacey Soble
2017 Salon Today 200: Planned Profitability
Meet the 2017 Salon Today 200 honorees in the field of Planned Profitability. By predicting and planning fo profit and keeping a vigilant watch over expenses, these owners are building sustainable salons and spas that stand strong without relying on their income as service providers.
by Stacey Soble
2017 Salon Today 200: Philanthropy
When salons and spas participate in community charities or organize their own philanthropic activity, they often are acting from the heart. But the goodwill generated from these activities serves as a powerful marketing tool and can propel both personal and professional growth. Here are our 2017 Salon Today 200 honorees in the category of Philanthropy.
by Stacey Soble