Salon Today
MenuMENU
SearchSEARCH

Vagaro Capital Offers Beauty and Wellness Merchants Personalized Access to Finance

Vagaro launches a partnership with Liberis, a leading global embedded business finance platform, offering revenue-based finance to more than 220,000 service providers.

by Staff
September 26, 2023
Vagaro Capital Offers Beauty and Wellness Merchants Personalized Access to Finance

 

3 min to read


Vagaro, a leading business management software for the beauty, wellness, and fitness industries, has officially launched a partnership with Liberis, a leading global embedded business finance platform, to offer revenue-based finance to the more than 220,000 service providers using Vagaro.

This product, known as Vagaro Capital, is designed to help small businesses by leveraging the funding needed to grow. Revenue-based finance is an alternative finance product where eligible merchants can receive an advanced sum of money with the stipulation they will pay back the sum in addition to a pre-agreed fee. Within the first month of launching, Vagaro Capital provided nearly $3 million in funding to over 200 merchants.

Ad Loading...

Merchants can complete a quick approval and underwriting process and receive the funds within hours of applying. The entire process is managed within Vagaro’s ecosystem. It offers fixed-cost financing with flexible payment terms – allowing business owners to access the funds they need, when they’re needed, in just four clicks. Plans to expand this offering into the U.K. market are already underway.

Fred Helou, CEO of Vagaro, says: “Our team is excited to witness the future expansion of our businesses, made possible by the financial flexibility provided by Vagaro Capital. It’s always beyond rewarding to see our business owners able to achieve their business growth goals.”

Rob Straathof, CEO of Liberis, commented: “We are thrilled to help Vagaro’s merchants further grow their businesses. As an embedded offering, Vagaro’s customers obtain access to personalised finance, whenever they need it and for the right opportunities, helping their businesses grow faster.”

Vagaro has helped its businesses book more than 600 million appointments and has processed over $15 billion in payments. The company, which was founded on a strong customer-first principle, continues to nurture its vested interest in the success of its users by consistently implementing solutions to help businesses grow.

In November of 2022, Vagaro introduced Vagaro Pay Later, which offers higher conversion rates and a higher average ticket value for businesses and more flexible payment options for consumers.

Ad Loading...

Liberis has funded almost $1bn in over 55,000 transactions and customers give Liberis’ innovative funding a 4.9 out of 5 stars rating on Trustpilot saying that the financing received helped them grow by allowing them to invest in marketing, product development, and infrastructure upgrades. Alongside Barclays and BCI Finance, Liberis is backed by investors including UK-based venture builder Blenheim Chalcot and US-based growth investor FTV Capital.

About Vagaro: Vagaro, Inc. is the leading business management and payment processing platform, and online marketplace for the beauty, fitness, and wellness industries. Service professionals in the United States, Canada, the United Kingdom and Australia use Vagaro to manage, market and grow their business. Consumers choose Vagaro to search for and book wellness services on any device. To learn more, visit Vagaro.com and https://www.vagaro.com/pr

About Liberis:Liberis builds flexible embedded finance solutions that empower businesses and provide positive impact. Founded in 2007, Liberis is a leading global embedded finance platform with a mission to provide small businesses with accessible and responsible finance, based on the belief that funding should always be a positive force for small businesses. Liberis provides partners with the technology platform and financial solutions to offer hyper-personalised and accessible funding, empowering their small business customers to grow their revenues. With over 15 global strategic partners and direct reach to more than 1 million small businesses, Liberis has provided nearly $1bn of funding in over 50,000 transactions, enabling over 100,000 jobs to be created and saved. Liberis’ revenue-based finance is a form of receivables finance, not a loan. Amounts advanced are subject to status and our underwriting process before any offer can be made.

Subscribe to Our Newsletter

More Salon Management

Paul Petrowsky, manager of Impressions

The Constant

Starting at Impressions front desk in 2006 when he was 19 years old, General Manager Paul Petrowsky is a seasoned professional who owner Sarah Taylor says is responsible for much of her own success.

Ad Loading...
Headshot of Sophie Galabru

How Women are Rewriting the Rules of Grey Hair

At a panel discussion hosted by L’Oréal Professionnel in Paris in early July, French Philosopher Sophie Galabru explored the cultural shift where women are increasingly choosing natural, personalized color results over traditional grey coverage. In an exclusive interview with SALON TODAY, Galabru and L’Oréal Professionnel Colorist Pierrick Beringer discuss this shift and how salons and colorists respond.

Ad Loading...
Cover of whitepaper

How AI Is Closing Revenue Gaps for Salons and Spas

The beauty and wellness businesses pulling ahead aren’t just working harder—they’re using AI to capture demand, personalize pricing, and convert more of every guest interaction into revenue. Here’s what the benchmark data reveals about the growing gap between AI adopters and everyone else.

Sponsored by Zenoti

copy of the whitepaper cover

The Premium Talent Magnet: The Modern Salon Playbook for Attracting Six-Figure Stylists

Stop chasing recruitment ghosts on generic job boards and start curating an elite team. Discover the framework that top-tier salons use to bypass phone tag, automate visual portfolio vetting, and attract high-earning, culture-first beauty professionals directly through real-time messaging. Turn your recruitment process into an exclusive brand invitation that keeps your highest-ticket chairs permanently filled.

Sponsored by Beautista

Cover of the whitepaper

Five Revenue Leaks Hiding in Your Salon

Your calendar looks full, but is all of that demand actually converting to revenue? From phantom rebookings to underpriced peak hours, the 2026 Benchmark Report exposes five revenue leaks that most beauty and wellness businesses don’t even know they have.

Sponsored by Zenoti

Nicki Wenz (above) and Allison Stock of Zandi K Salon

The Heartbeat of Zandi K's Success

After moving to Colorado and teaching at a cosmetology school, Allison Stock joined Zandi K as a stylist, eventually becoming part of the Leadership Team, Education Team and Master Bridal Team. Today, as Director of Operation, Stock is Owner Nicki Wenz's right hand, managing human resources and operations, education and career development, and coaching and culture.

Ad Loading...