MENU
SEARCHThe Newbury Street location has a contemporary, minimalistic interior that highlights bright whites and features unique round light fixtures and refurbished barn wood accents.
The waiting area boasts plush couches alongside the retail area that uses sleek floating shelves to display products from L'Oréal Professionnel, Shu Uemura and Kerastase.
SalonCapri
Boston, MA
saloncapri.com
Name of Owners: Nicholas Penna, Owner and Lead Stylist
Date of Opening: Renovated an existing second floor space overlooking the first block of Newbury St. in 2013
Description of Style: (Modern, sleek, etc): sleek, modern, bright
Square Footage: 2,200
Number of Styling Stations: 10 styling, 4 color
Number of Treatment Rooms: 0
Salon/Spa Equipment Lines Used: Maletti
Furniture Lines Used: Maletti
Retail Lines Carried: L’Oréal Professionnel, Kérastase, Shu Uemura, Baxter of California
Color Lines Used: L’Oréal Professionnel
Design Firm: studio 3.0
Architect: Josh Slater
Photographer: Scott Diskin
SalonCapri is a family-operated hair salon brand owned by the Penna family. The original SalonCapri opened in Boston’s Hyde Park neighborhood in 1967 with three locations now on Newbury Street in Boston’s Back Bay and in the suburbs of Newton Highlands and Dedham’s Legacy Place. It has flourished for more than fifty years as one of the country’s preeminent hair salons. SalonCapri has received numerous “Best of Boston” awards and has twice been named to ELLE magazine’s “Top 100 Salons.” Owner Nick Penna and his team pride themselves on offering best-of-class services, styling and sophistication to a wide range of clients.
The Newbury Street location has a contemporary, minimalistic interior that highlights bright whites and features unique round light fixtures and refurbished barn wood accents. The salon has 10 styling/cutting stations, four color stations and the complete line of haircolor and styling products from L’Oréal Professional. The salon also has a retail section of haircare and styling products for at-home maintenance from L'Oréal Professionnel, Shu Uemura and Kerastase.
The 2,200 square-foot Newbury Street interior space was completely renovated and custom-designed by architecture firm, studio 3.0, in order to provide a sophisticated, yet tranquil, salon environment for city residents and tourists looking for the highest-quality styling and color treatments. Highlights of the space include a spacious reception area with large, sun-lit glass windows, and sleek black chairs and white mirrors at each stylist station, which stand out nicely against barn wood wall accents and a warm brown wooden floor. The shampoo & rinse area features reclining black leather massage chairs.
“Opening a third salon on Newbury Street back in 2013 made perfect sense for us, as our focus on providing clients the very best salon experience matches the unparalleled style and sophistication of the Newbury Street neighborhood and its clientele,” says Nicholas Penna, L’Oréal Professionnel brand ambassador and owner/lead stylist of SalonCapri. “Throughout our 50 years in business, SalonCapri has developed a loyal following by providing our clients with a high level of service and access to cutting-edge cut and coloring techniques.”
Good hair starts at the scalp. But most salons aren’t offering services or products that address scalp health. Relish, a new product line from the founders of Signature Formulations, has everything salons need to deliver an effective head spa service and offer guests a robust at-home scalp care line.
Join us in exploring 24 of the nation's most aesthetically pleasing salons. Hear the owners explain what inspired their design choices and see why their guests love visiting these beautiful spaces again and again. See what's new in furniture and equipment, and gather advice in our Inspiration Center. Brought to you by Minerva Beauty and Phorest Salon Software.
New lounge-style design from Minerva delivers spa-grade comfort, modern aesthetics, and fast nationwide shipping.
Each year, Oribe turns its holiday gift sets into works of art and 2025’s “Golden Threads” collaboration with Finnish artist Kustaa Saksi is no exception. Inspired by mythology and master craftsmanship, the limited-edition collection blends luxury with meaning, transforming salon retail into an elevated client experience. See how Flaunt Hair Salon brings the collection to life with immersive displays, team engagement, and record-breaking holiday sales.
Sponsored by Oribe
Owner Reagan Baker creates a whimsical salon that blends old-world charm with modern flair in the heart of Soho. She takes delight in the fact that her clients often discover new aspects of her salon design during subsequent visits.
The new collection features nine electric massage tables, three facial chairs, and a range of spa carts and stools—each designed to deliver superior comfort, functionality, and modern design at an attainable price.
With its luxurious flagship location in Austin, Texas, Mirror Mirror continues its brand exploration into the world of open spaces, high-end finishes, and sumptuous blush tones. This pretty-in-pink space captured the grand prize for our 2024 Salons of the Year.
Inside the spa within the PGA National Resort in Palm Beach Gardens, Florida, Darius Davie and Matthew Sears build a two-chair, upscale barbershop that caters to discerning golfers and resort guests.
With a photo lab, design library and storyboarding/collaborations rooms, the JUUT New Artist Salon+Creative Hub addresses the educational needs of all the staff members, no matter where they are in their career journey. Join us as Owner David Wagner takes us on a tour of the expansive space!
Crown Extension Studio Owner Jenna Bowden designs a royalty-inspired luxurious space that caters to extension clients in Colorado Springs, Colorado.
The updated space includes 11 stations, a private room for bespoke wigs and hairpieces, three large treatment rooms, two nail stations and two separate areas for makeup and lashes services. Take the tour.
A hairdresser's offspring pay tribute to his legacy with a breathtaking salon renovation that creates a warm environment for clients and staff alike.
A custom van company works with an Austin-based barber to create a fully mobile salon in a Ford Transit.
New interactive tools help salon and spa owners visualize furnishing before purchasing.
Originally a textile mill, the 120 year-old building that houses Six Ten Salon and Boutique brings historic architectural charm to the design, while a mural painted by a local artist brings modern character. Take the tour of this Salon of Distinction from our 2024 SALONS OF THE YEAR.
A bespoke circular front desk, fully reclining wash stations and an Aveda wall that infuses artistry and nature are favorite design elements at the oasis that is Zinke Hair Studio, one of our 2024 SALONS OF THE YEAR.
This year, our annual design competition names a Grand-Prize Winner, a Barbershop of the Year, a School of the Year, a New Talent Salon of the Year and a Specialty Salon of the Year, as well as 19 other gorgeous honorees. Tour each of their spaces, as the owners detail their design choices. Brought to you by Minerva Beauty.
