A Partner in Business and in Life
At Janet St. Paul Studio for Hair and Beauty, Director of Operations Natasha McMillen helps bring her wife Janet St. Paul's vision to life, elevating every system from education to operations.
by Stacey Soble
How Watching Netflix Can Help Grow Your Salon Business
Your Netflix allocated time is also a great opportunity to grow your salon business. Learn how to connect with your clients, grow your online audience and boost your salon business.
January 12, 2018
Phorest Salon Software
Sponsored by
2 min to read
Find the original article on Phorest's blog!
Phorest Salon Software's blog section is teeming with advice on how you can grow your salon business. If you've ever sat on the couch and turned on the television after work, this article can offer you some advice on effortless ways you can grow your salon business while you chill.
1. Schedule Your Social Posts for the Week: Did you know that you can schedule posts to go out on Facebook and Instagram in advance? Why put yourself through the stress of having to post manually every single day? Instead, just relax on the couch and casually organize your week’s social content in advance.
2. Grow Your Twitter and/or Instagram Followers: This one couldn’t be simpler. All you have to do is lie down on the couch, find a competitor’s social media account and start following their followers. When you follow someone on Twitter or Instagram, there is a high chance that they follow you back. Think of it as simply saying hello at a dinner party – albeit, a large dinner party! Read more about this topic in the original article by Phorest.
3. Work On Your SOP Manual: An SOP (Salon/Spa Operation Procedures) Manual, in a nutshell, contains every single procedure, each written as detailed as possible to ensure your business’ vision is respected and applied to any scenarios that could potentially arise in your salon. If you do have one; when was the last time you took the time to update it? Take a few minutes to do so on the couch and in less than 2 weeks you’ll have plowed through the whole thing!
Efficiently learn how to write a salon manual here!
4. Comment on Blogs by Industry Leaders: Industry leaders and high-profile personalities could really help you grow your business. And all you have to do is give them some attention. Read more about this topic here.
5. Create Your To-Do List. Identify 3 things you need to get done in over the course of the week. Every day, pick out 3 goals you’d like to accomplish by the time you go to sleep. Get more advice about this here.
6. Research Salon Software. Phorest recommends using their software. Watch a demo!
7. Read Past Articles on Phorest's Blog. The salon software company puts out three new articles each week, specifically tailored to the most important areas of your salon's success. Check out this week's topics!
For more information about Phorest Salon Software, visit http://bit.ly/2mvEghr.
Topics:salon businessPhorest Salon SoftwareSalon ManagementBusiness ManagementTechnologyTechnology Tools
Originally posted on Modern Salon
Subscribe to Our Newsletter
More Salon Management
Back to Business with the Pinstripe Trend
Expand your color service menu with the Pinstripe technique. Brooks and Brooks' Marlon Hawkins walks you through the technique.
by Stacey Soble
5 Essential Hair & Beauty Industry KPIs And How to Master Them
The strongest salons, spas, and med spas know which numbers tell the real story of their business. In this practical guide, Phorest breaks down the five essential KPIs every business should track to improve retention, boost revenue, and make smarter decisions with confidence.
Sponsored by Phorest
Bella Style Salon's Ride or Die
At Bella Style Salon in Slidell, Louisiana, Director of Operations Angela Meyer tackles inventory, team management, and guest relations. Read all about her in our latest Meet the Manager.
by Stacey Soble
The Constant
Starting at Impressions front desk in 2006 when he was 19 years old, General Manager Paul Petrowsky is a seasoned professional who owner Sarah Taylor says is responsible for much of her own success.
by Stacey Soble
The Most Wonderful Time in Salons and Spas
Planning is in full swing for the most anticipated events and promotions for the 2026 holidays. As owners share their favorite ways to celebrate, they prove that a carefully planned event can also build culture, increase client loyalty, boost sales, and set a business up for a successful 2027.
by Stacey Soble
Leading with Empathy, Humility and a Mastery of Systems
When things run amok at Mane Attraction Salon, Owners Chris and Jenny Knudsen say General Manager Sami Hernandez is their go-to resource and ultimate sounding board. Meet Sami in this installment of Meet the Manager.
by Stacey Soble
Pagoda Brings AI-Powered Operations to Skinovatio Medical Spa Locations
Pagoda, a new AI-native operating system for scheduling, payments, patient records, marketing, and client communications, launches at Skinovatio Medical Spa in Arlington Heights, Illinois.
by Staff
How Women are Rewriting the Rules of Grey Hair
At a panel discussion hosted by L’Oréal Professionnel in Paris in early July, French Philosopher Sophie Galabru explored the cultural shift where women are increasingly choosing natural, personalized color results over traditional grey coverage. In an exclusive interview with SALON TODAY, Galabru and L’Oréal Professionnel Colorist Pierrick Beringer discuss this shift and how salons and colorists respond.
by Stacey Soble
Warm Leadership and Analytical Precision
At Salon Blonde, Director of Operations treats the staff as the salon's most important guests, while her wonderful 'nerdy' side, loves data, systems, and numbers. Find out how she makes Salon Blonde tick.
by Stacey Soble
Trotting the Globe, Forging Connections, Fostering Artistic Creativity
In an exclusive interview with SALON TODAY, Salon Owner Salvatore Minardi reflects on his past 18 months as Intercoiffure America Canada's World Talent Exchange Ambassador and how his experiences will help encourage cultural and artistic exchange and support greater engagement between ICA and the global organization Intercoiffure Mondial.
by Stacey Soble
Client Retention Guidebook
Everything you need to know about client retention as a salon owner.
Success Grown from Within
Owner Shelby Bills says her general manager, Sydney Osborne, reminds her of the power of leading with heart. Find out how Osborne became a great leader in our lastest installment of Meet the Manager.
by Stacey Soble
How Salon Leaders Can Process the Pain and Lead Forward When a Team Members Leaves Unethically
In her latest blog, Kati Whitledge identifies the five stages salon owners go through when a team member leaves the salon unethically, offering advice for each stage.
How AI Is Closing Revenue Gaps for Salons and Spas
The beauty and wellness businesses pulling ahead aren’t just working harder—they’re using AI to capture demand, personalize pricing, and convert more of every guest interaction into revenue. Here’s what the benchmark data reveals about the growing gap between AI adopters and everyone else.
Sponsored by Zenoti
The Premium Talent Magnet: The Modern Salon Playbook for Attracting Six-Figure Stylists
Stop chasing recruitment ghosts on generic job boards and start curating an elite team. Discover the framework that top-tier salons use to bypass phone tag, automate visual portfolio vetting, and attract high-earning, culture-first beauty professionals directly through real-time messaging. Turn your recruitment process into an exclusive brand invitation that keeps your highest-ticket chairs permanently filled.
Sponsored by Beautista
Five Revenue Leaks Hiding in Your Salon
Your calendar looks full, but is all of that demand actually converting to revenue? From phantom rebookings to underpriced peak hours, the 2026 Benchmark Report exposes five revenue leaks that most beauty and wellness businesses don’t even know they have.
Sponsored by Zenoti