Client Retention Guidebook
Everything you need to know about client retention as a salon owner.
Get to Know Andrew Carruthers
Before Andrew Carruthers takes the stage at Premiere Orlando, he shared how he is inspired through a Q&A with Salon Today.
by Staff
May 24, 2018
3 min to read
At this year’s Premiere Orlando attendees will have several opportunities to learn from Sam Villa’s Andrew Carruthers, including two different hands-on workshops, Leave the Length and Chops & Crops. We connected with Carruthers to learn about what inspires him and drives his success.
What can attendees expect from your presentation at Premiere Orlando?
Carruthers: We will be working on highly requested looks from longer shags to pixies as well as solving challenges that hairdressers face every day in the salon.
What is the main takeaway you would like attendees to get from your presentation at Premiere Orlando?
Carruthers: A sense of confidence and inspiration that they can handle anything that their salon guests can throw at them!
What beauty tool/product, do you think needs to get more love & you completely changed the game?
Carruthers: It’s all about texture right now so we are super into our new Artist Series Slide Cutting Shear! It is way too much fun to work with and creates beautiful texture so easily.
Best advice you could give to your fellow artists?
Carruthers: Play nice! We’ve seen a lot of bad blood through social media in the past and the good news is that it already seems to be changing towards the positive. We are so much more impactful as a cohesive community and that’s why we’ve been really pushing the #ArtistsSupportingArtists mission through our social… there is room for everyone.
Favorite current trend?
Carruthers: Two words… Modern Shag… we can’t get enough of this mega trend.
Best advice you have ever received?
Carruthers: A rose is not beautiful because its perfect… it’s perfect because it’s beautiful.
Who or what is your biggest motivator?
Carruthers: The every-day hairdresser… the person that stands behind their chair with pride to make a living and support their family. They drive us to do everything we do at Sam Villa!
Can you offer advice or tips to someone trying to get into the education side of the business?
Carruthers: Get your foot in the door… maybe that means volunteering time to do guest artist spots at your local beauty school or getting involved with your favorite product line. Everyone has to start somewhere so be ready to get your hands dirty and jump in at the base level.
REGISTER TODAY: Premiere Orlando show passes are still available for licensed industry professionals and industry students only. A Show Pass registration will include access to the coveted Main Stage, Hair Color Stage, as well as more than 600 educational classes including Andrew’s class Authentic Design, Sunday and Monday 11:00a – 12:00p PLUS access to the largest exhibit floor in the industry. Visit premiereorlandoshow.biz to register for a Premiere Orlando Show Pass and for an additional few, Sam Villa’s hands-on workshops featuring Andrew Carruthers and Jesse Linares. Also, through premiereorlandoshow.biz attendees can access exclusive discounted hotel rates by booking through OnPeak, the show’s official housing partner as well as discounted travel rates on Southwest and Delta airlines.
Subscribe to Our Newsletter
More Salon Management
Success Grown from Within
Owner Shelby Bills says her general manager, Sydney Osborne, reminds her of the power of leading with heart. Find out how Osborne became a great leader in our lastest installment of Meet the Manager.
by Stacey Soble
How Salon Leaders Can Process the Pain and Lead Forward When a Team Members Leaves Unethically
In her latest blog, Kati Whitledge identifies the five stages salon owners go through when a team member leaves the salon unethically, offering advice for each stage.
How AI Is Closing Revenue Gaps for Salons and Spas
The beauty and wellness businesses pulling ahead aren’t just working harder—they’re using AI to capture demand, personalize pricing, and convert more of every guest interaction into revenue. Here’s what the benchmark data reveals about the growing gap between AI adopters and everyone else.
Sponsored by Zenoti
The Premium Talent Magnet: The Modern Salon Playbook for Attracting Six-Figure Stylists
Stop chasing recruitment ghosts on generic job boards and start curating an elite team. Discover the framework that top-tier salons use to bypass phone tag, automate visual portfolio vetting, and attract high-earning, culture-first beauty professionals directly through real-time messaging. Turn your recruitment process into an exclusive brand invitation that keeps your highest-ticket chairs permanently filled.
Sponsored by Beautista
Five Revenue Leaks Hiding in Your Salon
Your calendar looks full, but is all of that demand actually converting to revenue? From phantom rebookings to underpriced peak hours, the 2026 Benchmark Report exposes five revenue leaks that most beauty and wellness businesses don’t even know they have.
Sponsored by Zenoti
The Heartbeat of Zandi K's Success
After moving to Colorado and teaching at a cosmetology school, Allison Stock joined Zandi K as a stylist, eventually becoming part of the Leadership Team, Education Team and Master Bridal Team. Today, as Director of Operation, Stock is Owner Nicki Wenz's right hand, managing human resources and operations, education and career development, and coaching and culture.
by Stacey Soble
Rethinking Retail in the Era of E-Commerce
In a world dominated by e-commerce, salon owners push back with proven strategies to increase retail sales while motivating team members to educate their clientele and delighting clients with retail-themed events and clever merchandising displays.
by Stacey Soble
The Harper Ellis Hair Co. Certification Program Teaches Stylists a Smarter, Safer Way to Install Extensions
The company's Concealed Bead Method is raising the bar for what professional extension education can deliver.
by Staff
The Micro-Salon Blueprint: How Kat Scott Quadrupled Income by Maximizing Her Suite
Scott maximized her micro-salon by transitioning from stylist to strategic owner, focusing on recruiting and station-sharing. By prioritizing her ownership role over behind-the-chair work, she grew her team to six stylists within the two-chair, 150-square-foot space before eventually moving to a larger facility.
by Staff
Competing for Revenue: Veteran Business Owner Shares a Framework for Growth
The former CFO of Perdue Farms and owner of Hardy Seafood, Terry Owens delivers a wealth of wisdom and strategies for entrepreneurs in his new book, "Business is Simple."
by Staff
Built to Sell: How One Owner Turned Zero Salon Experience into a Multimillion-Dollar Exit
After scaling her single-location salon business, SALON TODAY 200 Honoree Amy Pal recently sold her six-location Whip Salon for seven figures. Using the six Ps for maximizing a business's value, she's ready to help her peers do the same.
Shedding Light on Solar Tax Credits for Your Beauty Business
Buried inside the One Big Beautiful Bill Act are federal solar tax credit changes that deserve your attention now. Two of the credits that matter most to commercial property owners, the Investment Tax Credit and the Production Tax Credit, are still available, but only if you move fast. A third, the Commercial Building Energy Efficiency Deduction, has a hard termination date that is closer than most people realize.
The Salon Ghost Report: Stop Wasting Hours Chasing Unqualified Applicants
Up to 40% of hair stylists ghost the salon interview stage, leaving owners trapped playing endless phone tag with uncommitted applicants. This data-driven report breaks down why traditional job boards create recruitment friction and reveals the modern messaging strategies high-growth salons use to get pre-qualified talent to actually show up. Learn how to transition from cold calling to high-conversion conversations that protect your time and fill your chairs.
Sponsored by Beautista
When the Client ISN'T Right!
Spit fests, hostile threats, and even an overachieving matchmaker--SALON TODAY readers share their craziest client tales and how their team handled these tough situations with professionalism and grace.
by Stacey Soble
2026 Beauty & Wellness Summer Marketing Calendar
Keeping your appointment book full when clients are in vacation mode takes more than a good Instagram post. It takes a plan. The 2026 Summer Marketing Calendar from Meevo gives salon, spa & med spa owners a month-by-month roadmap with sharp themes, key opportunity dates, and campaign ideas specifically designed for the beauty & wellness industry. Here’s to your summer season working as hard as you do!
Sponsored by Millennium Systems International
AI in Beauty: What It Means for Your Team, Your Clients, and Your Business
AI is transforming the beauty and wellness industry, and the future is about empowering people, not replacing them. Discover how Phorest AI helps salons, spas, and med spas across North America respond faster, personalize every visit, and keep human connection at the heart of the client experience.
Sponsored by Phorest