The Constant
Starting at Impressions front desk in 2006 when he was 19 years old, General Manager Paul Petrowsky is a seasoned professional who owner Sarah Taylor says is responsible for much of her own success.
by Stacey Soble
Business of Hair Enhancement - Pt. 3
Are you cashing in on one of today’s most profitable services?
July 10, 2011
4 min to read
Business of Hair Enhancement - Pt. 1
Business of Hair Enhancement - Pt. 2
Business of Hair Enhancement - Pt. 3
The 60-Second Hair Loss Test
A recent study published in Archives of Dermatology that aimed to determine how much hair loss is normal indicates that males who are not experiencing male pattern balding will lose 10 or 11 hairs when they perform the following test:
1. Before shampooing, comb your hair for 60 seconds over a pillow or sheet of contrasting color. Do this by repeatedly pulling the comb from the back top of the scalp forward to the front of the scalp for 60 seconds to dislodge resting hairs.
2. Count and record the number of hairs in the comb and on the pillow or sheet.
3. Repeat the procedure before three consecutive shampooing sessions, always using the same comb.
If your male clients find that this routine causes more shedding than about a dozen hairs, they probably are experiencing some hair loss. The study does not address women's hair loss. However, industry statistics say nearly half of all women experience hair loss by middle age.
"Studies we've done on the number of women vs. men experiencing hair thinning indicate only a marginal difference, no more than 10 percent," says Trevor Attenborough, vice-president of marketing for Nioxin. "The bigger difference is that only 30 percent of men say they're going to do something about it-most just accept that it's genetic-whereas 100 percent of women are motivated to do something about it, and salons have unique access to women and women's hair."
Check out the following products from our sponsors who specialize in hair enhancement:
Stymie excessive hair loss with Remedee hair recovery system's shampoo and treatment. The first application slows thinning hair, stops breakage and promotes growth.
Give your clients great hair every day with clip-in extensions inspired by Jessica Simpson and created by Ken Paves. Call 877-630-JESS.
Hair U Wear offers a full array of wigs, and hair additions for women seeking solutions to hair loss, a fuller style or adding length.
The Hair Loss Control Clinic can help your salon become more profitable in the Laser Hair Loss business. HLCC offers a turn-key Affiliate program, which includes extensive sales and marketing material and comprehensive training.
Air Pressure Multi-Strand Extensions Application technology features precision placement and unlimited color blending options at the touch of a button-your fingers never touch the attachment site.
SO.CAP.USA Hair Extensions offers 100-percent human hair in fantasy shades including neon green, bright yellow, pink, violet and orange. They can be applied by clip, clip-on extensions for a night on the town or with a keratin protein tip for a more permanent style.
Diversify your salon business by tapping into the laser light hair replacement market. Surf Side Laser can assist you by providing marketing strategies and a clear vision for breaking into the niche.
With Salon Lasers, Inc., you can add this new high-profit service to your salon. The company provides all the equipment, training and marketing materials needed. Salons can own the model 3600 laser for $185 a month.
Klix, a healthier method of applying hair extensions, uses silicone-lined copper microlinks, which protect hair and promote faster hair growth. A full head of length and thickness with 100-percent remy human hair klixTENSIONS requires only 60 minutes to apply!
Capelli Hair Extensions-Italian Style preserves virgin hair by depigmentizing the cuticle from the inside out. This ensures that the 100-percent remy human hair feels luxuriously silky and stays tangle free.
Bohyme now has I-tip extensions available in three sizes: small, medium and large. Bohyme I-tips are made with 100-percent virgin remy human hair, which goes through a gentle, food-grade process. They can be reused with certain methods since their gentle processing and quality ensure longevity.
Nioxin's Scalp Renew in-salon service is recommended to clients every 30 to 45 days to accelerate the removal of stubborn scalp and follicle debris, skin cell build-up and excessive oil, in order to better deliver the benefits of the 3-part system.
Related Articles
Hair Enhancement Alternativesby Rosanne Ullman.
Grow Your Business with Hair Extensionsby Stacey Soble.
Business of Hair Enhancement - Pt. 1
Business of Hair Enhancement - Pt. 2
Business of Hair Enhancement - Pt. 3
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