These ST200 Honorees extend the care they give clients each and every day to important causes that impact their community. While the need to give back comes from the heart, the effort yields valuable goodwill that strengthens the bonds a salon ...
At Trixies Salon in Des Moines, Iowa, the need to give back springs from the heart.
5 min to read
These ST200 Honorees extend the care they give clients each and every day to important causes that impact their community. While the need to give back comes from the heart, the effort yields valuable goodwill that strengthens the bonds a salon or spa has with both its team and its clients.
THE B HIVE ORGANIC SALON Hillsdale, NJ thebhivesalon.com Frank Flores, Angela and James Alba SQUARE FEET: 1,700 TOTAL EMPLOYEES: 8 PRIMARY EVENT: Sustainable Beauty Week Fair AVERAGE CUT & STYLE: $65 BEST-SELLING RETAIL: Davines COLOR: Organic Colour Systems, Davines TECH SUPPORT: Meevo “Our grassroots approach to spreading the word about our event has worked very well and helps to keep costs down. We always host local vendors as part of the fair which gives us access to their social media and other communication outlets with their own clients.”
BELLA LUCI SALON Poughkeepsie, NY bellalucisalon.com Rebecca Lee SQUARE FEET: 2,500 TOTAL EMPLOYEES: 8 PRIMARY EVENT: Silhouette of a Woman Fashion Show AVERAGE CUT & STYLE: $50 BEST-SELLING RETAIL: Davines COLOR: Davines TECH SUPPORT: Millennium ASSOCIATIONS: PBA, Strategies “We donate hair and makeup services to the women at the local shelter who have experienced domestic violence. They are so grateful and they feel beautiful, as many of them have never experienced professional services due to their circumstances. It is very uplifting to be part of something bigger than you.”
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CHARLES PENZONE SALONS Powell, OH charlespenzone.com Debra and Charles Penzone SQUARE FEET: 18,000; 20,000; 12,000; 1,100; 2,200; 2,500 TOTAL EMPLOYEES: 489 PRIMARY EVENT: Mother Daughter Spa Day AVERAGE CUT & STYLE: $50 BEST-SELLING RETAIL: Davines, Alterna, L’Anza COLOR: Davines, Schwarzkopf Professional, L’Anza TECH SUPPORT: SalonBiz, Exact Target, Digital Alchemy ASSOCIATIONS: Intercoiffure, ISBN, NCA “On the annual Mother Daughter Spa Day, girls with life-threatening illnesses spend time with their mothers for an evening of pampering. This year we had more than 40 professionals and 80 participants.”
ESCAPE SALON AND BOUTIQUE Bethel, CT escapect.com Maria Rodrigues, Robin Miller SQUARE FEET: 3,000 TOTAL EMPLOYEES: 15 PRIMARY EVENT: Sustainable Boutique AVERAGE CUT & STYLE: $50 BEST-SELLING RETAIL: Aveda COLOR: Aveda TECH SUPPORT: STX, Constant Contact ASSOCIATIONS: PBA “I decided to relaunch our boutique and restock it with handcrafted, sustainable items whose sale strengthens families, communities and economies around the world.”
KISS KISS BANG BANG SALON Fishers, IN kkbbsalon.com Tanya Foster, Mike Cheez Brown, Megan Crahan SQUARE FEET: 1,400 TOTAL EMPLOYEES: 27 PRIMARY EVENT: KKBB Cuts for the Cure AVERAGE CUT & STYLE: $50 BEST-SELLING RETAIL: Kevin Murphy, DevaCurl COLOR: DevaCurl, Pravana TECH SUPPORT: Spa Salon Manager, Demandforce “We developed our charity event where we support someone from our salon family or a client in need. During the event day, we only do haircuts for a minimum donation and we also host a silent auction. This year, we raised $12,000 for the mother of one of our founding members who was diagnosed with cancer.”
MAXIME SALON Hingham, MA maximesalon.com Ronit Enos SQUARE FEET: 1,300 TOTAL EMPLOYEES: 5 PRIMARY EVENT: The Friendship Home AVERAGE CUT & STYLE: $65 BEST-SELLING RETAIL: Oribe Minardi COLOR: Joico Minardi Organic TECH SUPPORT: Milano, Google/drive Quickbooks, Constant Contact ASSOCIATIONS: CC, PBA “We currently employ a member of the Friendship Home—a 23-year-old woman with Down Syndrome. She has touched the lives of our entire staff and clientele; she teaches us not to takes things for granted, while showing our clients how much we truly care about the community.”
PANACHE: AN AVEDA STORE, SALON & SPA St Augustine, FL getpanache.com Kristy Weeks SQUARE FEET: 2,400 TOTAL EMPLOYEES: 38 PRIMARY EVENT: Love Your Mother Eco Fashion Show. AVERAGE CUT & STYLE: $49 BEST-SELLING RETAIL: Aveda COLOR: Aveda TECH SUPPORT: SalonBiz, Constant Contact ASSOCIATION: NCA “Our largest commitment has been to a show we created in 2005 called ‘Love Your Mother Eco Fashion Show.’ Last September, we raised $50,000. When you tell your story and share your desire to raise money and who it will directly benefit, people will jump right in.”
THE STUDIO FOR HAIR Farmington Hills, MI thestudioforhair.com Natalie Sikora, Kenneth Sikora, Tasha Schurgin SQUARE FEET: 1,700 TOTAL EMPLOYEES: 17 PRIMARY EVENT: Beauty For A Benefit AVERAGE CUT & STYLE: $60 BEST-SELLING RETAIL: Eufora COLOR: Eufora, Elumen TECH SUPPORT: Mikal, Demandforce “ChildSafe Michigan creates a local network of like-minded agencies committed to the care, fostering and adoption of children who are in dangerous situations. It was a unanimous team decision to support our local organization and ensure our fundraising dollars were used in our own community.”
TANGERINE SALON AND SPA Murfreesboro, TN tangerinesalonandspa.com James McCarrall, Mark McCarrall, Donna McCarrall SQUARE FEET: 4,200 TOTAL EMPLOYEES: 34 PRIMARY EVENT: United We Style AVERAGE CUT & STYLE: $50 BEST-SELLING RETAIL: Aveda COLOR: Aveda TECH SUPPORT: SalonBiz, Demandforce ASSOCIATION: PBA “Each employee gains a sharper perspective of the power and potential they possess. The weeks following any event are filled with gratitude toward each other and life in general. They possess a stronger sense of self-worth and confidence.”
TRIXIES SALON Des Moines, IA trixiessalon.com Tricia Rivas SQUARE FEET: 1,500 TOTAL EMPLOYEES: 8 PRIMARY EVENT: Earth Month fundraiser AVERAGE CUT & STYLE: $28 BEST-SELLING RETAIL: Aveda COLOR: Aveda TECH SUPPORT: SalonBiz, Demandforce, Constant Contact ASSOCIATIONS: PBA, Fashion International “We recently started a non-profit organization called Dreamcatchers Foundation, Inc. Its mission is to ‘dream the world beautiful’ and states, ‘We are licensed beauty professionals in Des Moines who offer complimentary salon/spa services to chronically and terminally ill men, women and children.’”
Additional Honorees Blo, Raleigh, NC Centre Salon, Fashion Place, Murray, UT Ginger Bay Salon & Spa, St. Louis, MO Hollywood Hair Salon and Spa, Centralia, IL Impressions, Mequon, WI John Robert’s Spa Mane Attraction Salon, Phoenix, AZ Nurtur the Salon, Columbus, OH Omagi Salon & Spa, Louisville, KY On the Green Salon and Day Spa, St. Marys, Georgia Progressions Salon Spa Store, Rockville, MD Roots Salon, Greendale, Wisconsin Salon Gloss, Woodstock, GA Salon Rootz Inc., Medina, OH
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