
STAMP 2016: Blo's Print Ad
Blo's print ad "Shhhh" wins honors in Salon Today's STAMP competition.

Blo's print ad "Shhhh" wins honors in Salon Today's STAMP competition.

Interlocks Salon & Spa's print ad, "Put Your Best Face Forward" is honored in Salon Today's STAMP competition.

By assembling a team and making marketing a persistent effort, Salon Rootz continually attracts top talent and new clients to its national brand, picking up a few STAMP awards along the way.

When it comes to attracting new clients, Sharon Overton, owner of Bliss Salon in Boca Raton, Florida, leverages Welcomemat, a direct mail service that helps small business owners target potential clients who have just moved into the ...

Karen Leland, author of The Brand Mapping Strategy: Design, Build and Accelerate Your Brand, examined the personal branding strategies of presidential candidates Hillary Clinton and Donald Trump and shares the good and the bad, as well as six lessons learned.
Avanti’s Alex Iacobacci utilizes online video transformations to market his salon, garner new clients and increase referrals.

While technology provides us with access to endless amounts of information, connects us with people around the world, and entertains us for hours, it comes with a cost, according to tech author and entrepreneur Ben Parr.“As a result of our ...

Crises happen. We try not to run with scissors, we dot the i’s, we cross the t’s, we are careful about what’s in the background when we take our selfies — but when we’re least expecting it, crises can happen.When a ...

The word luxury conjures up lots of images—a gleaming Rolls Royce parked in front of an opulent mansion; champagne frothing over an expensive crystal glass; and fine leather handbags stitched by hand.Luxury can also be applied to ...

Show your clients some extra love this Valentine's Day with these marketing ideas designed to attract new clients and encourage existing ones to rebook:Repurpose Remaining Christmas Stock: If you have leftover stocking stuffers from ...

SALON TODAY is always scouring the world of salon business to find effective techniques and innovative methods for salon growth. Latest on our reading list are the insightful articles featured on avedameansbusiness.com. Below are five articles ...
Sponsored by Aveda Means Business

MINDBODY has launched MBU On Demand, an online educational program that was developed based on the success that their clients have experienced after attending MINDBODY University events over the last nine years. By offering MBU On Demand, ...

SALON TODAY stumbled across a super helpful article dedicated to marketing tips and ideas that help promote your salon. Harms Software carefully crafted the best marketing techniques for salon businesses that feel like they are running out of ...

Small merchandising changes can have big impact. Salons that make a statement with beautiful, easy-to-navigate displays no doubt have clients who are more likely to shop. Plus it’s a space for salons to flex their creative muscles and ...

Like most salon owners, Bryan Nunes was feeling stressed about the investment he had made in his first business venture when he was preparing to open the doors at Blo in Raleigh, North Carolina, ten years ago. Each day, he was hit with a new ...

Three months after Ginger Boyle opened her Planet Salon location on Los Angeles’ trendy Melrose Avenue, she was approached by a young street artist who was eager to paint a piece on her exterior wall.“I didn’t know if I wanted ...

X Years OldBloRaleigh, North CarolinaOwned by: Bryan NunesWhen Bryan Nunes opened his salon 10 years ago, he excitedly had all the salon capes printed with the blo logo. It wasn’t until he draped his first client that he realized his ...