
ASCP, ISPA and PBA Receive 2026 Power of Associations Award for Esthetics Licensure Compact
This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.
Shirley Raines is honored for bringing dignity through beauty and grooming to people living on the streets of LA.

Salon professional Shirley Raines, who lists herself @beauty2thestreetz as offering "makeup, hygiene & essential services for the homeless of Skidrow, CA," was named CNN Hero of the Year for 2021. Online voters chose Raines over nine other finalists. The award was presented on Sunday, December 12, by hosts Anderson Cooper and Kelly Ripa on the CNN special.
As she received the honor, an emotional Raines thanked her late son and other children for inspiring her dedication to this work.
"This surely hasn't been easy," she said at the microphone. "I stand before you a very broken woman. I am a mother without a son, and there are a lot of people in the streets without a mother. And I feel like it's a fair exchange."
Through her non-profit Beauty 2 the Streetz, Raines has brought beauty services to Skid Row for the past six years. She and her team of volunteers also provide thousands of people living there with food and clothing. Each week they turn part of Skid Row into an outdoor beauty salon. Through anything from a haircut, makeup service or facial to a meal or just a hug, Raines says she aims to make the homeless feel human. Especially during the pandemic, she knows that human touch is important.
The CNN honor comes with $100,000 to continue or expand her work. As a top 10 finalist, Raines receives an additional $10,000 cash award.
After the death of her young son, Demetrius, to deal with the pain of loss Raines joined a church group that delivered food to Skid Row. There, she found a community of other broken people, and she felt she could help even more. That's when she formed Beauty 2 the Streetz, first with just her children. As she began posting to social media and livestreaming events, word of the organization spread and licensed cosmetologists joined in. Throughout the pandemic, they found ways to continue the work.
"My sun didn't come out for 30 years," Raines told CNN. "It was 30 years' worth of tomorrows before I even saw the break of day. I would be lying if I said I was always completely happy from doing this. It didn't take away the pain of my son dying. But I've certainly gotten better. I can say his name now. He is the reason I do what I do."
Through January 3, 2022, all donations up to $50,000 to Raines's cause through CNNHeroes.com will be matched by Subaru.
Originally posted on Modern Salon

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.

In October, volunteers plan to walk and take the plunge during at the annual event, HairToStay Does the Bay. Find out how you can participate and support the organization that grants subsidies to cancer patients so they can receive cold cap treatments to save their hair during chemotherapy.
At Premiere Orlando 2026, SALON TODAY catches up with Easihair Pro's Angela Gilmore, who talks about why stylists lose clients who are suffering from thinning hair and hair loss, and how their new Hairlosophy line can help.

Illuminated Paths is a boxed set of 52 cards, a guidebook, and an Oracolor Wheel, a visual framework that helps readers reconnect with the qualities they want to bring into everyday life.

In this rare essay, the president of a haircare brand takes us behind-the-scenes into a world we never see when we pick up a product off the shelves--the arduous, thought-probing, second-guessing journey of rebranding a legacy product line. Not only is her reflection fascinating, but it is also incredibly useful for any salon owner or manufacturer contemplating their own brand.

Twenty lucky winners will be selected July 30th, and each will be able to choose from three different service tray models.

Motivated by loved ones who have battled cancer, Phorest's Barry Quinn and two friends will embark on a three-day trek to the summit of the highest peak in North Africa in September, raising money for HairToStay. Find out how you can help them.

The company's Back to Business Sweepstakes is a direct investment in the stylists and salon owners who are building something that lasts.

Owners start to worry when a month's sales come up short compared to the same period last year, but that may have more to do with the days in the month than with an actual decline. The KIM Report's Alain Audet points to May 2026 as a prime example.