ASCP, ISPA and PBA Receive 2026 Power of Associations Award for Esthetics Licensure Compact
This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.
by Stacey Soble
Aveda Owners Experience Growth in 2021 and Look Forward to 2022
Aveda salon owners have had a busy, productive year. Salon Today continues to provide the resources and information owners need to be successful - check out what we’re highlighting this month.
January 18, 2022
In partnership with
1 min to read
Aveda salon owners have had a busy, productive year. Whether they’re exploring new compensation structures, rolling out a new color service or re-evaluating their retail, motivated owners are finding new ways to grow.
Salon Today continues to provide the resources and information owners need to be successful, and this month, we’re highlighting these four stories from Aveda Means Business as sources of inspiration and motivation.
SMALL CHANGES, BIG GROWTH
After getting inspired at Serious Business, an owner makes small, consistent changes to her business. These minor tweaks yielded major growth in 2021. Learn how she did it.
A NEW WAY TO PAY
Are you stuck in a compensation rut? Experts weigh in on the benefits of team-based pay and new flexibility in commission.
NEW FULL SPECTRUM DEMI+™ GREY FOR REGROWTH
Owners are shaking up their color departments with Aveda’s new Full Spectrum Demi+ Grey. This new shade provides opportunity for new services with EVERY guest.
SWITCH TO SINGLE LINE GROWS SALES 33%
One owner shares his decision to become a single-line retail salon and how it impacted his bottom line.
More In The Know
In Dubai, Clients Visit the Salon Every Week. Here’s What That Market Can Teach You
In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Take the Plunge with HairToSay Does the Bay
In October, volunteers plan to walk and take the plunge during at the annual event, HairToStay Does the Bay. Find out how you can participate and support the organization that grants subsidies to cancer patients so they can receive cold cap treatments to save their hair during chemotherapy.
Stop Losing Clients to Hair Thinning
At Premiere Orlando 2026, SALON TODAY catches up with Easihair Pro's Angela Gilmore, who talks about why stylists lose clients who are suffering from thinning hair and hair loss, and how their new Hairlosophy line can help.
by Stacey Soble
New Torah-Inspired Card Deck Introduces a Color-Based Approach for Reflection and Decision-Making
Illuminated Paths is a boxed set of 52 cards, a guidebook, and an Oracolor Wheel, a visual framework that helps readers reconnect with the qualities they want to bring into everyday life.
by Stacey Soble
The Invisible Work of a Rebrand
In this rare essay, the president of a haircare brand takes us behind-the-scenes into a world we never see when we pick up a product off the shelves--the arduous, thought-probing, second-guessing journey of rebranding a legacy product line. Not only is her reflection fascinating, but it is also incredibly useful for any salon owner or manufacturer contemplating their own brand.
Minerva Beauty Celebrates its 20th Anniversary with a Service Tray Giveaway
Twenty lucky winners will be selected July 30th, and each will be able to choose from three different service tray models.
by Stacey Soble
Three Blokes, One Mountain, One Cause
Motivated by loved ones who have battled cancer, Phorest's Barry Quinn and two friends will embark on a three-day trek to the summit of the highest peak in North Africa in September, raising money for HairToStay. Find out how you can help them.
by Stacey Soble
Harper Ellis Hair Co. Shows Up for Beauty Professionals with Their Biggest Investment Yet
The company's Back to Business Sweepstakes is a direct investment in the stylists and salon owners who are building something that lasts.
by Staff
The Calendar Illusion: Why Your Salon's May Revenue Isn't What It Seems
Owners start to worry when a month's sales come up short compared to the same period last year, but that may have more to do with the days in the month than with an actual decline. The KIM Report's Alain Audet points to May 2026 as a prime example.