Technology
The 2019 Technology Guide
Technology plays a strong hand in how successful owners lead their salons, and now the options go far beyong appointment scheduling. This helpful guide introduce you to a number of digital tools to add to your managment toolbox.
5 Salon Trends And Best Practices
Millennium Systems International’s John Harms is an experienced leader—for 33 years he has pioneered salon management software. Harms understands how important it is to keep innovating and adapting in order to be successful in any business, and here he reflects on his own leadership strategies and company innovations that help salons grow.
Sponsored by Millennium Systems International
National Survey of Small Businesses Reveals Growing Technology Adoption
A survey conducted by DaySmart Software and Reserachscape International concludes that small business owners prefer cloud-based software over on-premise software to run their businesses. Findings also indicate that business owners who grew up in the digital age are more likely to use business management software.
by Stacey Soble
The 3 Must-Have Weekly Salon Reports You Should Be Reading
In his first SALON TODAY blog, Phorest's Chris Brennan shares the three critical reports salon owners should study each week to keep their businesses on track and growing.
Here Are The 3 Salon Trends That Are Changing Everything
Are you ready for artificial intelligence, salon mobility and personalized marketing? These are the trending business “musts” for salons.
Sponsored by Millennium Systems International
Salon Meets Today's Client Expectations for Convenience with New Technology Tools
From online appointment booking to e-commerce, new salon owners Anthony and Gloria Edge embrace technology tools that help them deliver on client demand for convenience, personalization and customization.
Shortcuts New Partnership Will Bring Beauty Services and Products to a Client's Front Door
Shortcuts recent partnership with bgX, an on-demand tech service that has a relationship with Uber, will help salons fill their clients requests for mobile beauty services and beauty services at home.
by Stacey Soble
Data Confirms Demand for Online Booking
New research shows 46% of appointments are booked when salons are closed, and 43% of Gen Z clients expect salons and spas to offer online booking.
by Stacey Soble
Salon Tour: Starring by Ted Gibson
The salon combines cutting-edge smart home technology with the more than 30 years of experience shared between co-owners Ted Gibson and Jason Backe.
5 Critical Website Must-Haves
Marketing guru Lauren Bakos offers five tips for building a salon website that makes a great first impression.
Does Your Salon Technology Provide A Human Touch?
Functionality, integration, experience—no question these are all critical in a salon technology product. But the truth is, for many salon owners who didn’t grow up in a world of coding and don’t speak tech language, it’s the human connection that’s most important.
Sponsored by SalonClouds+
5 Myths About Online Booking…Busted!
If you’ve considered adding online booking to your website, now’s the time to take the plunge. So what’s holding you back from incorporating this must-have feature? If it’s one of these common myths, read on for the truth behind them.
Sponsored by STX
Are You Raking In 5-Star Reviews? If Not, Here’s How.
You drive by that new restaurant in town and wonder if you should give it a try. Your first step? Grabbing your phone and checking the place’s online reviews. If they’re good, you go ahead and make a reservation. If not, you probably pass. And guess what? This is exactly how prospective clients are assessing your salon.
Sponsored by Phorest Salon Software 2021
Tips for Targeting Male Clients this Father's Day
Today's healthy salon businesses are growing their male clientele, and Father's Day is the perfect time to capture these clients while perfecting strategies for retaining them year-round. DaySmart's Jeff Dickerson offers a collection of helpful tips on grooming a robust male market.
Kenra Professional Launches Color Voice Assistant For Amazon Alexa
"Hey Alexa, open Kenra Color" - Amazon Alexa now gives professional stylists a helping hand by alleviating the messiness of a traditional color manual with innovative skill feature by Kenra.
20 Proven Salon Marketing Ideas
SalonInteractive's Jim Bower is back with 20 easy and effective marketing ideas to get the work out about your salon and/or spa.
HairHoncho: All-In-One Free App for a Better Way to Run Your Business
Built to streamline, simplify, and lead to success, this new app was created by a designer whose hairdresser wife needed a better scheduling system--so he made her one.
by Anne Moratto