
Booker Teams Up with MapQuest
Booker offers salon customers expanded visibility with partnerships with first Yelp, and now MapQuest.
Demandforce Unveils Newest Generation of Features
Demandforce recently unveiled its newest features, designed to help small business, like salons and spas, stay connected with their customers.
How to Engage Today's Clients Between Appointments
In this candid interview, SALON TODAY 200 Honoree Rowena Yeager, owner of Studio Wish in Twinsburg, Ohio, talks about how using Demandforce is shaping her brand's relationship with its clients.
Getting No-Shows Down to Zero
By leveraging her software program's automated text confirmation program, a California salon owner dramatically improves her no-show rate.
2014 SALON TODAY 200: Technology
Introducing the 2014 SALON TODAY 200 honorees for Technology.
Get Ready for the Holiday Season
Shortcuts' Paul Tate helps offers 7 strategies to help salons boost their holiday sales.
3 Technology Trends for 2014
Shortcuts' Paul Tate predicts that mobile technology, predictive purchasing and big data are three trends that will impact the salon industry in 2014.
2013 STAMP Mobile Website Winner: Visible Changes
Visible Changes captures a 2013 STAMP award for best mobile website.
2013 STAMP Mobile Site Winner: Kekei Salon and Beauty Lounge
Kekei Salon and Beauty Lounge captures a 2013 STAMP award for best mobile site.
2013 STAMP Mobile Site Winner: Evolve Salon and Spa
Evolve Salon and Spa captures a 2013 STAMP award for its mobile website.
2013 STAMP Website Winner: Tillman Salon
Tillman Salon captures a 2013 STAMP award for best website.
2013 STAMP Website Winner: Paris Parker Salon and Spa
Paris Parker captures a 2013 STAMP award for best website.
2013 STAMP Website Winner: Salon Rootz
Salon Rootz captures a STAMP award for its website.
2013 STAMP Website Winner: Pyure
Pyure captures a 2013 STAMP award for best website.
Playing In The Mobile Web Space
I was recently interviewed by Stacey Soble from Salon Today, for their July/August 2013 issue, which focused on ‘going mobile’ – admittedly one of my fave topics! If you missed the article, here is a quick recap of my contributions on how mobile sites are essential for businesses in today’s fast paced digital world.
Getting Your Salon Started on Facebook the Right Way
In today’s socially-connected society, it is still somewhat of a surprise to me that not all salons are utilizing social media to outreach and connect with their clients. If that’s you, it’s OK! After all, you know the saying ‘better late than never,’ right? The same applies to social media, however starting from ‘social’ scratch on Facebook can be intimidating.
Building a Better Hair Extension
Great Lengths' Brett Butcher details some of the technology behind creating a quality hair extension.




