Salon Management
Worldwide Salon Marketing
Worldwide Salon Marketing’s FREE online videos reveal how their ‘donefor- you’ direct response marketing templates have helped 3,257 salons double, even triple their bookings and retail sales. Log onto salonhowto.com.
Crystal Focus Salon Coaching
Crystal Focus specializes in helping salon owners discover their true profit potential by introducing goals and rewards for the front desk team. Areas of focus are pre-booking, retail, additional services, gift cards and referrals.
Milady
Milady helps salon/spa owners and technicians by putting the systems in place to establish not just a viable business, but a profitable one.
Summit Salon Business Center
Summit Salon Salon Business Center (SSBC) helps salon and spa owners by introducing business practices that tap into the hearts of the service providers by increasing their personal income, and therefore the bottom-line of the salon company utilizing our proprietary Summit Level System.
Empowering You Consulting and Training
Empowering You Consulting & Training offers salon owners one-on-one coaching, consulting and training, which helps increase profits, strengthen management and leadership skills and develop staff service excellence.
Stampora Consulting
Stampora Consulting provides quality salon education and inspiration, helping beauty professionals conquer day-to-day challenges with great, creative solutions.
Fully Booked, LLC
Fully Booked is an innovative alliance of like-minded industry veterans with specialized companies that deliver real-world information and resources. All are still salon owners with tested and proven marketing systems, along with the programs, promotions and planning to “get ’er done!”
The Beauty Agents
The Beauty Agents is the industry’s only speaker bureau and training management company that connects salon and spa owners with the talent for hire that their businesses need to prosper and grow. The Beauty Agents provides artist/speaker support, fee negotiations and logistical details.
Finding the Right Salon Coach
At some point in our careers, we all face an obstacle or change that we cannot overcome alone. Though difficult to reach out for help, it is even more difficult to find the right kind of help from the hundreds of salon and spa business consultants hanging shingles on the internet. Sherry Minnard, professional content development manager for Miladay, suggests you narrow your search to a smaller group of professionals who consider themselves coaches, for you and your business.
by Stacey Soble
Quote of the Day
Ringing up retail and slamming services during the holiday season can be exhilarating, yet it also can be exhausting. It's a great time of year to give your staff a little quiet inspiration every day.
by Stacey Soble
The $100,000 Stylist
Five years ago, Kaitlyn Kuehn began her cosmetology career at Martin's School of Cosmetology before being discovered by Tina Morschauser, co-owner of Rejuvenation Spa in Madison, Wisconsin. In that relatively short time, Kuehn has turned herself into a $100,000 a year stylist. Lindsey Sekeres, the spa's guest coordinator and an up-and-coming reporter, recently interviewed Kuehn, asking what's led to her amazing success in such a competitive and self-motivated industry:
by Stacey Soble
8 Lessons in Netiquette
The Internet is a big, limitless place where the rules of everyday life don't always apply. You can say whatever you want to say...right? Well actually, no, you can't—or at least, you shouldn't. Especially if your online presence is connected to your professional image. The fact of the matter is, just as there is proper etiquette in the "real" world, there's a right way and a wrong way to behave in the online world, too. In fact, says Barry Libert, author of the new book Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business, how you choose to communicate can have a very real impact on your relationships with employees, customers, and partners.
by Stacey Soble
Salon Insurance
For any business owner you have to invest in your employees in order to have a successful business; and a good employee benefit plan can make it easier to recruit, hire and retain productive employees. Whether you are a salon owner or an independent stylist, having salon insurance can be a vital asset.
Who's Got Your Back?
Keith Ferrazzi’s best-selling book Never Eat Alone proved that relationships are critical to our business success. After the book was published, the author discovered that the success of your external relationships can be predicted by the strength of your relationships with the two or three people who are closest to you. In his new book Who’s Got Your Back?, Ferrazzi helps you create a path to success by creating an inner circle of “lifeline relationships,” those deep, close relationships with a few key trusted individuals who offer the encouragement, feedback and generous mutual support to help you reach your full potential.
by Stacey Soble
A Blogger's Take on September's Issue
The September issue of SALON TODAY focused on the new beauty shopper. Two articles stood out – A Window into the Consumer Mind, by Rosanne Ullman, and 1:1 The New Beauty Shopper, a special advertising section sponsored by P&G Professional. Window is a fabulous article about designing retail environments to influence buying behavior. Both articles have nuggets of information for salon owners to carefully consider. Both also missed the mark.
by Bart Foreman
Skin Authority Advanced Esthetics Institute
Skin Authority announces the opening of the Skin Authority Advanced Esthetics Institute in January 2011. Skin Authority will share its knowledge as the authority on skin and offer online training and development programs to busy esthetics professionals worldwide.
October Musts
Now’s the time to deck your halls…or rather your front desk, stations and retail displays. While a festive environment can drive gift card and retail sales, there are a few things to consider before you break out the tinsel: Your staff members and your clients most likely come from different faiths, so your decorations should be religious-neutral. Resist the temptation to overdecorate— your decorations simply need to lighten the spirit and remind clients you’re a retail destination.