Salon Management

STAMP 2016: Ginger Bay's Social Media Campaign

Ginger Bay in St. Louis picks up a STAMP award for it's Spatacular social media contest.

STAMP 2016: Urban Betty's Social Media Campaign

Love Your SelfieUrban BettyAustin, TexasOwner: Chelle NeffTo kick off the Love Your Selfie campaign, Neff installed #urbanbetty decals on all the station mirrors and offered guests a complimentary travel-sized product when they posted and tagged ...

STAMP 2016: RedBloom's Video Tutorial

RedBloom SalonCalgary, AlbertaOwners: Troy Winget and Jodi OhamaRedBloom’s blogs focus on short video tutorials that teach guests how to accomplish a quick, new style, from basic curling iron tutorials to trendy braids and updos. The salon ...

STAMP 2016: The Charles Penzone Salon Blog

True Beauty BlogThe Charles Penzone SalonsPowell, OhioOwners: Debra and Charles PenzoneThe marketing team at Charles Penzone plans blog posts in four different categories: trends, inspiration, how-tos and news. All blog content is leveraged via ...

STAMP 2016: DiPietro Todd's Email Newsletter

The FringeDiPietro Todd SalonsSan Francisco, CAOwners: Andrew and Kim ToddTo make their website more interactive, Andrew and Kim Todd started publishing two blogs each month, one related to recent news about the salon and the second which ...

STAMP 2016: Salon Gatto's Social Media Videos

Salon Gatto in Hoboken, New York, picks up a STAMP 2016 award for its marketing video.

STAMP 2016: Virtue Salon's Website

Virtue Salon in Columbus, Ohio, captures a STAMP 2016 award for its website.

STAMP 2016: Salon Del Sol's Website

Salon Del Sol in Richmond, Virginia, captures a 2016 STAMP award for its website.

STAMP 2016: Juut's Website

Juut SalonSpa picks up a 2016 STAMP award for its website, juut.com.

STAMP 2016: Progressions' Direct Mail Campaign

Progressions' direct mail campaign, "Homemade Apple Pie," sweeps a STAMP 2016 award.

STAMP 2016: Gene Juarez's Salon Magazine

Gene Juarez captures a 2016 STAMP Award for it's salon magazine, "American Beauty."

STAMP 2016: Blo's Print Ad

Blo's print ad "Shhhh" wins honors in Salon Today's STAMP competition.

STAMP 2016: Interlock's Print Ad

Interlocks Salon & Spa's print ad, "Put Your Best Face Forward" is honored in Salon Today's STAMP competition.

Salon Rootz Builds a Marketing Machine

By assembling a team and making marketing a persistent effort, Salon Rootz continually attracts top talent and new clients to its national brand, picking up a few STAMP awards along the way.

Putting Out the Welcomemat for New Clients

When it comes to attracting new clients, Sharon Overton, owner of Bliss Salon in Boca Raton, Florida, leverages Welcomemat, a direct mail service that helps small business owners target potential clients who have just moved into the ...

SALON TODAY RECOMMENDS: 5 Ways to Put Continuing Education to Work in the Salon

A common message in the beauty industry is that continuing education is essential to success. This is true, but the mantra falls short if a stylist leaves a supplemental course without any guidance on how to implement their newly learned skills in the salon. Aveda Means Business shares stories of salon owners who have raised revenue and built ambitious salon cultures by outlining ways for stylists to utilize skills and pass on valuable information to clients. Scroll through for five real-world examples of continuing education being applied in the salon.

Sponsored by Aveda Means Business

Service Spotlight: Eucalyptus Sinus and Allergy Relief Massage

As many clients suffer from the symptoms of allergies and hay fever throughout the late summer and autumn, Ocean Pearl Spa located at the Sheraton Carlsbad Resort and Spa comes to the rescue with a Eucalyptus Sinus and Allergy Relief Massage.