
Salon Management

Putting Out the Welcomemat for New Clients
When it comes to attracting new clients, Sharon Overton, owner of Bliss Salon in Boca Raton, Florida, leverages Welcomemat, a direct mail service that helps small business owners target potential clients who have just moved into the ...

SALON TODAY RECOMMENDS: 5 Ways to Put Continuing Education to Work in the Salon
A common message in the beauty industry is that continuing education is essential to success. This is true, but the mantra falls short if a stylist leaves a supplemental course without any guidance on how to implement their newly learned skills in the salon. Aveda Means Business shares stories of salon owners who have raised revenue and built ambitious salon cultures by outlining ways for stylists to utilize skills and pass on valuable information to clients. Scroll through for five real-world examples of continuing education being applied in the salon.
Sponsored by Aveda Means Business

Service Spotlight: Eucalyptus Sinus and Allergy Relief Massage
As many clients suffer from the symptoms of allergies and hay fever throughout the late summer and autumn, Ocean Pearl Spa located at the Sheraton Carlsbad Resort and Spa comes to the rescue with a Eucalyptus Sinus and Allergy Relief Massage.

6 Strategies for Building the Best Salon Today 200 Application
As she announces a deadline extension of September 12 for this year's SALON TODAY 200, Stacey Soble, editor in chief, offers 6 strategies for building a winning ST200 essays.

Let's Get the Training Started!
As they open their new Hair and Co BKLYN, Shannon and Allyson King develop a solid training program to keep them strong in color and styling of all hair types.

The Importance of Medical Insurance
Medical insurance is the single most important thing we need in life to cover us in case we get sick or just need to maintain one’s health. Most people don’t realize the costs of a simple operation or if you slip and fall at the ...

Brent Hardgrave's Extensions Biz
To meet Brent and learn more about the HAIR+ category, join us at the HAIR+ Summit, Oct. 16-17 in Atlanta. Details and registration here: hairplussummit.com.Atlanta-based stylist Brent Hardgrave looks at this market as untapped. When ...

Question Everything and Assume Nothing
Eurisko's Dr. Leon Alexander encourages beauty professionals to elevate the industry by perfecting the art of the question.

Lives Changed by Scholarships
Throughout the month of August, Beauty Changes Lives' ScholarTips program is challenging beauty professionals to shape the future of the industry by sharing tips -- both financial and words of wisdom. (Read previous story about ScholarTips). ...

4 Tech Tips that Keep Clients Coming Back
Shortcuts' Paul Tate shares four technology tips that drive client retention.

Making the Big Software Switch
Find out how London's Urban Retreat, one of the biggest salons in the world, pulls off a switch to a new salon management software system, and how it's changing the team's behavior.

Focusing on Hair Loss Prevention
Sheila Wilson, owner of Master Design and Wellness Studio in Memphis, Tennessee, and ?rst vice president of Intercoiffure America/Canada, has always been intrigued by the science behind hair loss.About ?ve years ago, when she began to see more ...

Frank Rizzieri on Owning a Thinning-Hair-Solutions Clinic
To meet Frank and learn more about the HAIR+ category, join us at the HAIR+ Summit, Oct. 16-17 in Atlanta. Details and registration here: hairplussummit.com.Frank Rizzieri, owner of New Jersey-based Rizzieri Salon and Spas as well as ...

Jeffrey Paul's Stance on Hair Restoration and Hair Loss Education
To meet Jeffrey and learn more about the HAIR+ category, join us at the HAIR+ Summit, Oct. 16-17 in Atlanta. Details and registration here: hairplussummit.com.Noting a lack of awareness and attention to hair loss issues experienced by ...

Black Belt Training for Your Salon
When it came time to design a multi-level platform training program for their new Hair & Co. BKLYN salon, Shannon and Allyson King draw on years of experience in the martial arts. See how they set about creating their in-house education.

Hair Replenishment: Specializing in Hair Replacement
To meet Susan and learn more about the HAIR+ category, join us at the HAIR+ Summit, Oct. 16-17 in Atlanta. Details and registration here: hairplussummit.com.Susan Kettering, executive director of the American Hairloss Council (AHLC) ...

Create Summer in Your Salon
Many of your clients may not have the luxury to take time off and go on a long summer vacation. Their jobs, children and financial obligations may have them stuck in a rut or should I say home for the summer. The one thing they haven’t ...


