Free Webinar Training From Shortcuts
Free business-boosting webinars crafted to help salons push up revenue and attract high-yield clients will be offered from Shortcuts every month during 2013. Twice a month, experts in their respective areas will explore ways to work smarter, from how to market effectively to get new clients to how to measure success against similar salons in similar areas.
Make the Move to Mobile and Keep Everyone Happy
Shortcuts' CEO Paul Tate shows you how to make your front desk team more focused on the clients in your salon by embracing new services available through mobile phones.
by Paul Tate
Asked and Answered: 6 Owners Make Business Resolutions
Six owners tackle our Question of the Month, which asks them to focus their business priorities for 2013.
by Stacey Soble
Fun Moments Behind the Scenes at HHH
Fabio Sementilli prepped more than models at Hairdressers Helping Hairdressers. Phillip Ferreira interviews him during an important haircut.
Be the King of Your Throne
Proper use of your haircutting chair is a key to men’s haircutting success and longevity. Using your chair correctly can add clients to your business, dollars to your wallet and years to your career. Here are my top tips for making the most of what your chair can do for you as the powerful tool it is supposed to be.
by Ivan Zoot
McClive Learning Group's Innovative, Online Retail Course
With its new online retail education course, McClive Learning Group promises salons, spas and their staff that retail sales can climb 25 percent in a matter of weeks.
by Stacey Soble
OPI's George Schaeffer on FOX: Nail Polish Continues to Shine
In an interview on FOX News in Los Angeles this morning, OPI President and CEO George Schaeffer says nail care continues strong and women keep coming to salons to be pampered and find some privacy.
by Anne Moratto
Helping Victims of Abuse Feel Beautiful and Loved
Friends and Helpers was born in California to help women, parents, families, and children affected by domestic abuse. This year, hundreds of families and thousands of people will receive "beauty bags" to help them look and feel good.
by Anne Moratto
Wella and Cosmetologists Chicago Join Forces for Sandy Victims
Cosmetologists Chicago held "A First Mondays Event" and Wella's "The Sound Of Color" was launched to the hundreds of hairdressers and students in the audience.
Online For The Holidays: Foursquare Check-In For Charity
In honor of the season social media expert, Kelly Ehlers, has been giving away ideas to implement on your salon’s social networks. In this final installment learn how to use Foursquare to give back to your community.
by Kelly Ehlers
Stylish Carrying Cases for Stylists and Colorists
Check out these durable, stylish carrying cases for beauty professionals. These cases organize, protect, transport and store styling tools and accessories.
Online For the Holiday: Share DIY Ideas Using Pinterest
In honor of the season social media expert, Kelly Ehlers, is giving away three simple promotional ideas to implement this month on your salon’s social networks. This, the second installment, details a Pinterest couponing campaign.
by Kelly Ehlers
Online For the Holiday: Creating A Facebook Pop-Up Party
In honor of the season social media expert, Kelly Ehlers, is giving away three simple promotional ideas to implement this month on your salon’s social networks. In this, the second installment of the series, she details a promotion Ehlers has dubbed the "Facebook Pop-Up Party."
by Kelly Ehlers
Home (and Online) For The Holidays
In honor of the season social media expert, Kelly Ehlers, will be giving three simple promotional ideas to implement this month on your salon’s social networks. The most exciting part of these ideas is that they only require a small amount of customization to make them your own!
by Kelly Ehlers
Cricket and ONE Help Anthony Cole
Cricket and ONE offer to send appliances and tools to hurricane devastated Anthony Cole.
Ted Gibson Is Lovin' His Novalashes
Ted Gibson has been LOVING his Novalashes for the past two years. He tells us why.
Ted Gibson To Host Hairdressers Helping Hairdressers
Ted Gibson fills us in on his efforts to help victims of Hurricane Sandy as the host of Hairdressers Helping Hairdressers