In The Know
Designing for a Brand
As an architect and interior designer I am constantly aware of my surroundings, so it wasn’t surprising after my first hair cut back in 2002 at Zona Salon in Norwell, Massachusetts, that I would give a candid reply about design on their questionnaire. I simply stated, “Your salon interior does not reflect the quality of your haircut.”
Adrienne Rogers = Patrick McIvor's Picasso
How do you stay motivated, even after all these years?
The Dress Dilemma: Customer Service in Action
We have all heard stories of Nordstrom's legendary customer service. After shopping for a cocktail dress for Cosmoprof North America, I got to witness that stellar service in action.
by Stacey Soble
The Social Network Addiction
For months, my family, friends and colleagues have prodded me to set up a Facebook account. I'll admit it—I've been resisting. Not because it intimidated me, but rather because I know myself way too well.
by Stacey Soble
The Power of Your Words
I'm furious with my mother-in-law's stylist, yet I've never even met her. Although it was unintentional, her careless compliment unraveled six months of pleading, cajoling and persuading on our family's behalf.
by Stacey Soble
Turning the Tables
As an editor and writer, I’m usually the one asking the questions. But last Friday, Nedra Rhone, a reporter from the Atlanta Journal-Constitution, called me looking for a national perspective on a story she was working on about salons in the new economy.
by Stacey Soble
Create Your Own Cult Following
Even in this tough economy, yoga/lifestyle clothing manufacturer LuLuLemon is making a killing selling $50 tank tops and $90 leggings. How so? Because they’ve strategically cultivated their own cult following.
by Stacey Soble
Advertising for the Season
Did you remember to set aside a few extra dollars in your advertising budget for the holidays?
An Owner’s Life
EVER FEEL LIKE YOUR JOB AS A SALON OWNER AND LEADER IS NEVER DONE? WELL ACCORDING TO A RECENT SURVEY CONDUCTED BY SALON TODAY, YOU CERTAINLY PUT IN THE HOURS. FIFTY-TWO OWNERS FROM OUR PROVIEW PANEL RECENTLY RESPONDED TO A BRIEF ONLINE SURVEY, AND THIS IS WHAT THEY HAD TO SAY:
by Stacey Soble
Profile: Laura Doughty
“I have learned that no matter what, I can find something to laugh about and whatever is stressing me out quickly becomes easier to deal with “
Sweet Success
A long-time salon owner reflects on her 37 years in business
Coast to Coast
How this seasoned owner runs four busy salons in two separate states.
Who Is Your Industry Mentor
Who inspires YOU?
Frank Gironda
With a philosophy for impeccable service and creative hair styling, a Midwestern owner establishes himself as a force in the beauty industry.
Lone Star Stylist
A Texas mechanic turned salon owner embraces change in his business and his clientele.
Program Power
With a roster of successful services, an established salon taps new growth with niche-targeted programs.
by Stacey Soble
Investing in Employees
Lots of owners claim they take care of their employees even before they take care of their clients. But a few are paying more than just lip service to their staff. Which companies are putting forth the effort to make work a great place to be?