
Design

A Strong Branding Strategy Propels One Barbershop's Growth
A mid-career shift prompts Todd Sambuco to leave corporate America, attend cosmetology school and open up a barbershop, leveraging all he learned about branding to quickly grow a successful business in Charlotte, North Carolina.

5 Tips to Perfect Salon Lighting
Proper lighting is an essential tool in achieving color calibration and precision, but it's also a crucial element in creating the ambiance and vibe in a salon. The folks from Freestyle Systems offer up five tips for achieving superb salon lighting.

Takara Belmont Celebrates the Winners of their TT100 Contest
Sunkissed Salon scoops the Grand Prize for salon and spas and Electric Barbering claims the Grand Prize for barbershops. See inside the winning businesses.

Minerva Makes Waves with New, Luxury Shampoo System
With a floating shroud, Minerva's new Triton Shampoo System an enhanced experience for both clients and stylists.

Trending Now: Bring Curves to Your Salon Interior Design
People are looking forward to visiting your salon. They are anticipating the “Me time” and tabling their to-do lists. To greatly enhance the all-too-important client salon experience is to do it with subtle touches in your space.

Join the Clean Chair Cult: The Salon Chair Guys Partner with Sustain Beauty Co
While cleanliness is important, abrasive cleaners and harsh chemicals can damage and crack leather and vinyl. A trio of all natural, gentle cleaners can expand the lifespan of your furniture.

John Hancock Barbershop and its Partner Stores Create a Retail Experience for Men
The Founding Fathers Collective includes a barbershop, self-serve taproom, speakeasy, coffee shop, apparel store, gym and a Jiu-jitsu studio all under one roof.

Clementine's Salon Opens Third Location with a New Beauty Experience
The salon in Arvada, Colorado, contains a cocktail lounge and brand new beauty shopping experience with its Marmalade Lounge and Boutique.

Old School Barbering Meets Modern Grooming at Banter's Barbershop
Infused with retail options of men's clothing and accessories, Banter Barber elevates the grooming experience of its clients to the next level, while the barbershop's design has many elements that draw from history.

Your Salon's Success Lies in the Positioning
Despite what they may believe, consumers don't make their own purchasing decisions. They are influenced by the way is positioned. Eurisko's Leon Alexander is back with another blog, thin one explains why positioning of a business and a brand will be the key initiative in any new business model.

These Walls Can Talk
These salon designs send clients messages that aren't so subliminal.

Take a Tour of Broome Street Society, Davines’ Flagship Salon in NYC
With a warm welcome from a vintage barber chair; furniture, doors and lighting fixtures from repurposed wood; and sustainable systems throughout, Broome Street Society was the perfect salon to become Davines’ flagship in NYC. Owners Andrea Hans and Josie Sanchez take you on a tour of the their dream salon, pointing out the unique features and design choices.

Polished Product Pairings For Your Nail Salon
When it comes to the interior design of your nail salon, choosing equipment that is high-quality and cohesive with your aesthetic is key. The look and décor of your space is the first impression clients will have of your business, so it is important to ensure your nail salon’s style is as polished and refined as the nail services you provide.

Eurisko Design and Maletti USA Announce a Strategic Partnership
The alliance allows the two companies to offer salons systems that help them be more profit-centric and consumer-centric.

Royal Rhino Brings and Elevated Grooming Experience to Columbus, Ohio
A lounge with a bar and pool table caters to the gentleman who needs a moment to unwind, as well as the patrons enjoying a bachelor's party or business meeting.

Have a Seat: A Review of the Latest Salon and Barber Chair Offerings
Your styling or grooming chair sets the stage for the client experience and is a critical component of your establishment's design aesthetic. SALON TODAY recently tapped the industry's leading furniture manufacturers and invited them to showcase their best new pieces. Use this handy chair guide for your next renovation or buildout.

Minerva Beauty Releases All-New Luxury Shampoo System
The U.S.-made shampoo system is available in three premium colors--Deep Sage, Mediterranean Blue and Caramel.




