Cristalli di Seta by Alfaparf Milano
Alfaparf MIlano's Cristalli di Seta is a two-phase smoothing serum for all hair types. It contains Urban Defense Pro, its new active ingredient that protects the hair fiber from pollution.
by Staff
Staff
Editorial
Our editorial team is composed of seasoned beauty and salon industry professionals and writers who are passionate about delivering the latest news, trends, and insights to our readers. Our collective expertise spans various aspects of the beauty world, from hair and makeup to salon business and wellness.
With a commitment to excellence and a finger on the pulse of the industry, our editorial staff strives to provide accurate, timely, and engaging content that helps beauty professionals stay informed and inspired. Whether it's news, the latest beauty trends, or in-depth features, our team is dedicated to supporting the success and growth of the beauty community.
Fromm Launches Style Artistry: A New Collection of Brushes, Combs, Clips and Self-Grip Rollers
Fromm aims to shake up the status quo in the tool category by introducing a new collection of brushes, combs, clips and self-grip rollers called Style Artistry.
by Staff
René Furterer Announces OKARA Collections
Tailored to meet the specific needs of color-treated, blonde, gray and white hair, René Furterer has reinvented the long-standing OKARA range. Experience the 3 NEW made-to-measure rituals that repair hair and enhance color.
by Staff
Redken Announces Frizz Dismiss Range
Redken is excited to announce its reinvented Frizz Dismiss Range: a collection of hair care products and treatments that are designed to provide humidity protection and smoothing benefits for all types of frizzy hair.
by Staff
Takara Belmont Spa Mist II
Takara Belmont’s Spa Mist II is a versatile hair processor that opts for mist instead of steam, which avoids harsh temperatures. It also enhances treatments by opening up the hair follicle, allowing the treatment to penetrate, and sealing the follicle shut for better results.
by Staff
CHI Launches Aloe Vera with Agave Nectar Haircare Line
Developed for women with natural curls and texture, CHI’s new Aloe Vera with Agave Nectar Haircare Line is a seven-piece collection providing solutions to enhance definition, moisturize hair, and maintain frizz for smoother styling.
by Staff
Tek's New Massage Brush Helps Promote Hair Growth
The brush’s compact size and handy cotton strap fit in the palm, making it a easier to perform scalp massages. As blood circulation improves, sebum and collagen production rise and nutrients are delivered to the hair follicles resulting in a healthier, fuller head of hair.
by Staff
L’Oréal Professionnel Launches SerieExpert Blondifier Care System
L’Oréal Professionnel's new SerieExpert Blondifier Care System revives blonde hair by gently cleansing and conditioning the hair while emphasizing the multidimensional shine of blonde hair.
by Staff
KMS Introduces StyleColor
StyleColor is a collection of temporary color sprays designed to boost creative freedom and push boundaries.
by Staff
Sexy Hair Introduces Strong Sexy Hair Active Recovery Repairing Blow Dry Foam
This lightweight blow dry foam helps prevent hair breakage by up to 99% and has a tropical scent.
by Staff
Colortrak's Glitter Mini Trio Collection
Celebrate the season with Colortrak's newest addition to its unique collection of glitter tint brushes. The Glitter Mini Trio collection includes the following products which are sized for easy, on-the-go use to transition from work, storage and travel seamlessly.
by Staff
Dyson Launches the Dyson Airwrap Styler
Following the Dyson Supersonic hair dryer, Dyson has unveiled its second piece of beauty technology: the Dyson Airwrap styler, which uses jets of air to allow you to achieve voluminous curls, natural waves and smooth blow-dry finishes.
by Staff
Olivia Garden's Ceramic + Ion Professional Hair Dryer
Olivia Garden's Ceramic + Ion Professional Hair Dryer is engineered with a powerful professional motor and advanced ion technology. This dryer delivers exceptionally fast drying and controlled styling.
by Staff
Living Proof Releases PhD Body Builder Hairspray
Living Proof’s PhD Body Builder is a breakthrough body building hairspray that has a customizable nozzle to create instant, buildable body with airiness and movement while allowing you to customize the amount of product you use.
by Staff
Neuma NeuVolume Blow Out Mist
NeuVolume Blow Out Mist is a lightweight volume building spray that adds fullness and support to any hair texture. It's color-extending formula adds long-lasting body, volume and enhanced shine.
by Staff
Aveda Launches Speed of Light Blow Dry Accelerator Spray
The primer features a unique blend of ingredients from sugar beets, corn and coconut to help detangle hair and seal the cuticle in order to cut drying time in half.
by Staff
Boost Your Clients' Hair-Care Routine with Oribe's New Power Drops
Help clients supercharge their hair care routine by recommending Oribe’s new Power Drops. The highly concentrated treatment serums include a Color Preservation Booster, a Damage Repair Booster and a Hydration & Anti-Pollution Booster.
by Staff