The 2 to 10 Project
A special research study gathers the owners of small, multi-unit salon operations together to share data and best practices.
by Stacey Soble
Stacey Soble
Director of Brand Content Strategy
Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.
Answering To Dr. Oz: Keeping it Safe in the Salon
In his daily talk show, Dr. Oz and Tabatha Coffey recently warned his television audience of a number of ways their health is at risk in the hair salon. We countered by inviting Barbicide's Leslie Roste, RN, to make sure you're up to speed on your sanitation practices and you're prepared to address your clients' health concerns.
by Stacey Soble
Dr. Oz Undercover at the Salon
As Dr. Oz and Tabatha warn consumers of potential sanitary risks at the salons, MODERN SALON Media helps professional brush up on sanitary practices and prepare to address client concerns.
by Stacey Soble
Stacey Soble with Frank Gambuzza and Scott Missad
In their first Profitability Project podcast, Frank Gambuzza and Scott Missad talks about the importance of clearly establishing a brand and using it to manage your salon business.
by Stacey Soble
The Money Puzzle
It’s a simple fact of business. For almost every decision you make in your business, there’s a money factor involved.
by Stacey Soble
The Digital Frontier: Exploring Social Media Opportunities
UNFORTUNATELY MANY SALON OWNERS view social media as just another chore, instead of a fabulous opportunity to engage with clients and prospect for new ones.
by Stacey Soble
The Bottom Line: Finding More Profit
IN THE END, it’s not about how much money you bring in, it’s about how much you take home.
by Stacey Soble
Color Conservation: Don’t Throw Money Down the Drain
AT THE INTERSECTION of environmental sustainability and advanced technology, exciting new things are developing as a company known for the color formulation needs of ink and paint industry are taking a closer look at hair color.
by Stacey Soble
Earth Angels: Sustainable Choices That are Good for Business
AS YOU MAKE DECISIONS for your business, what’s good for the environment can be good for your bottom line.
by Stacey Soble
Money Matters: Coaching Your Way to Success
IN ONE-ON-ONE meetings with your team members you set goals, provide guidance and coach them to success, but who is coaching you?
by Stacey Soble
Shrewd Negotiations: Leases on Your Terms
BEFORE YOU SIGN on the dotted line, make sure you understand all the terms of your lease or you could be paying for that costly mistake for many years to come.
by Stacey Soble
Finding Financing: Alternatives to Traditional Bank Loans
OVER TIME, one of the biggest challenges facing small business owners, including salons, is the ability to borrow money, and that’s only gotten tougher in our current economy.
by Stacey Soble
Taxing Times: Ways to Save on Your Return
As we worked on this story, Larry Kopsa was working hard on tax returns for this year’s April 17 filing date, but he took a quick break to give us some eye-opening tips for owners.
by Stacey Soble
Enlightened Experience: An Owner’s Take on Retail
As the owner of Head Games salon in Portland, Maine, Alanna York always believed salons and stylists deserved more from the brands they’ve represented.
by Stacey Soble
Risky Business: Looking Into Liability Insurance
YOU’VE RISKED A LOT to build your business, but what are you doing to protect all that sweat equity? One careless mishap and your salon of cards could come tumbling down.
by Stacey Soble
Processing Fees: Accepting Credit Cards
ACCEPTING CREDIT CARDS is a necessary part of doing business, but the quality of service and your fees can vary depending on your vendor.
by Stacey Soble
Shelf Patrol: Inventory Management
HOW MUCH OF YOUR CASH is sitting on your shelves? How could you grow your business if you could free some of that investment, while still keeping your retail sales humming?
by Stacey Soble