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Stacey Soble

Director of Brand Content Strategy

Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.

Design|Articles|Oct 7, 2024

Take the Tours of Our 2024 SALONS OF THE YEAR

This year, our annual design competition names a Grand-Prize Winner, a Barbershop of the Year, a School of the Year, a New Talent Salon of the Year and a Specialty Salon of the Year, as well as 19 other gorgeous honorees. Tour each of their spaces, as the owners detail their design choices. Brought to you by Minerva Beauty.

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Technology|Articles|Aug 9, 2024

How an AI Tool Captures Business from Missed Calls

For a salon, gaining new clients used to revolve around phone conversations, but now with Artificial Intelligence, a salon can capture new appointments via texting even when the front desk is too busy to answer a call or when the salon is closed. Two salons weigh in with their data, proving it's a revenue game-changer.

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