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Director of Brand Content Strategy, MODERN SALON and NAILS
Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative.
Anne has been honored to be a judge of the North American Hairstyling Awards (NAHA), and the Wella TrendVision Awards. She has launched and hosted the MODERN SALON Independent Boot Camp and the brand-first Indie Pro Awards. As a subject matter expert, Anne has been tapped for her industry expertise by many media outlets. She has been a guest on a Global Wellness Summit webinar discussing the beauty industry and the COVID pandemic, on a virtual conference for the Professional Beauty Association (PBA) and their Executive Summit, and has had the pleasure of sharing the stage with many beauty industry luminaries. She has interviewed beauty legends, billionaire beauty business changemakers, and countless beauty makers and she is grateful there are still so many stories to tell. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA.
As birthday parties go, this one was a smashing success. The traveling inspiration and education tour that Oribe mounts in cities in the US had its final 2018 stop in Santa Monica, CA on December 10.
Allison McElroy of Clive and Co. in Addison Texas and Ashley Peters of Jewel Hair Design in Alexandria, Virginia will each receive an immersive week of learning in Chicago, courtesy of Pivot Point International along with tickets to America’s Beauty Show and the Beauty Changes Lives Experience.
A premiere recruitment agency for the beauty industry, the Mazur Group Founder, Frances Mazur, talks about how beauty industry executives can keep current in today's constantly changing landscape.
The SALON TODAY 200 honorees, who earned top marks in Customer Service, know that the key is to deliver a consistently strong experience at every point of service, with every guest, at every visit.
In the midst of buying out her partner and becoming sole owner, this salon owner had seven employees walk out. She knew where she wanted to go with her business, but not how to get there, so she tapped into a coaching system,
Three leaders in beauty share their trade secrets, life experiences, and career advice.
If you had to leave your organization for a year and the only communication with your team was a single paragraph, what would you write?
Some strategies for creating content and then protecting your precious content once it's made.
The trio of experts on a panel at Salon Digital Summit discussing the business of getting personal on Instagram included stylists Christina Kreitel and Christopher Smith, and Natalie Boos, director of marketing for the Business of Balayage.
Tech expert and beauty enthusiast influencer Sarah Bryant @sarah_louwho shared the stage with salon artist and educator Chief Behr @chiefbehrhair to talk about how to use social media for a variety of purposes.
From something as practical as making sure to wipe the camera lens to what kind of content performs well on social, this panel offered great insight on how stylists can use social media to build their business.
The opening panel at Salon Digital Summit hosted by Eric Taylor offered such wonderful nuts-and-bolts advice about social media success with an emphasis on authenticity.
The new beauty devices for salon styling from Bioprogramming by Lumielina feature a technology that is said to re-balance the hair structure with continuous use and stylists are working with them in a completely new way.
Hidden Crown was started in 2013 by Shelley Goodstein and has been worn by celebrities and influencers such as Khloé Kardashian, Hailey Baldwin and Iggy Azalea.
During a desert retreat, Millennium offers businesses and beauty professionals the tools they need to thrive.
As they continue to expand globally, Farouk Systems Inc. recently hosted a two-day event for their Latin American partners in Houston, TX.
The star of "Glow" looked lovely on the red carpet. Here's how Robert Vetica styled her soft waves to last all night.
