98% Open Rate? Meet the Salon Marketing Software That Can Get You There
The latest launch from SalonTarget Software helps your open rate, coupon conversion and customer engagement – all in one. Here’s what you need to know.
by Staff
Articles
Tips to Make Filing Your Taxes Easier
On Friday, February 12, 2021, the IRS will begin accepting and processing 2020 tax year returns. Get a jump on things with these tips for making the process easier and more efficient.
by Staff
5 Reasons Why Investing in a Salon Franchise May be Right for You
Thinking of opening a beauty-based business? Consider buying into an existing franchise. A UK franchise expert gives you five reasons why.
by Joel Bissitt
How to Stay Positive During the Pandemic
Despite the challenging year we've just experienced, it's vital that today's salon leaders stay positive in order to guide their businesses, teams and guests through this new reality. Eurisko's Leon Alexander offers some strategies to stay strong and focused on the good.
One-Third of Americans Name Getting a Haircut As a Top Self-Care Activity
Vagaro recently conducted a survey on self-care trends and found a third of respondents (34%) cited getting a haircut at a salon/barbershop as a self-care activity, making them the fourth most cited activity on the self-care list.
by Staff
Salon Design: Color Can Be an Uplifting Force in the New Year
Meet the design trend that will color you happy this year.
Inspiration Guide 2021: New Looks for a New Year
This month, we take a look at some of the latest furniture and equipment offerings from Eurisko Design and Gamma & Bross.
by Stacey Soble
The Salons of the Year Competition is LIVE!
In its 37th year, the SALONS OF THE YEAR competition issues its latest application in an effort to recognize and celebrate excellent salon design.
by Stacey Soble
8 Ways to Create a Bright, Happy Salon
Check out the list of proven salon happiness enhancers to add to your motivational arsenal.
TippyGo Helps Clients Uplift their Service Providers Emotionally and Financially
The newest feature from the tip management app Tippy makes it easy for clients to tip their service provider anytime, from anywhere, as well as leave an encouraging message.
by Stacey Soble
Top Email Marketing Metrics Salons and Spas Should Track
Open Rate, Clickthrough Rate, Bounce Rate and Unsubscribe Rate--this helpful blog looks at what these measure, what results you should expect and how you can improve your numbers.
by Staff
New Candles by Michele Pelafas Help Clients Replicate the Salon Experience
The salon interiors designer created four unique scent stories that unfold like a spa experience.
by Stacey Soble
Branch Integrates with SuperSalon to Power Instant Tips and Earned Wage Access for Leading Salon Brands
Salons can offer stylists fee-free financial services, same-day digital disbursements of tips.
by Stacey Soble
Full Integration Brings Color Management into the Modern World
Vish color management technology expands its integration--now can connect with Shortcuts, Phorest, Booker, SalonBiz and Boulevard.
by Staff
What You Need to Know to Select Better CBD Products
Whether you're looking to purchase a CBD product to help you deal with the stress of 2020, or you're selecting products to retail in the salon, educate yourself so you know what to look for and how different delivery methods yield different results.
by Amy Chin
How to Win a Regional 'Best Of' Competition
Each year, regional magazines in cities across the country assemble a "Best Of" issue where residents vote for their favorite establishments. Knowing this is an excellent strategy for exposing their brand to potential new clients, the owners of RedBloom designed a marketing program to encourage their clientele to vote. Check out this winning idea that captured a 2020 STAMP award.
by Stacey Soble
Square Appointments Now Available on Square Register
This integrated hardware and software solution now allows salons to book and confirm appointments, manage inventory, check out customers and accept payments in one place.
by Staff