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Want to Boost Retail? Meet BOB.

As part of PBA Beauty Week, held in cooperation with Cosmoprof North America, this year’s PBA Symposium brings together leaders from all sections of the beauty industry for an unprecedented opportunity to explore complex consumer trends every professional needs to know to stay ahead in today's competitive, retail-driven market. To support salons in reevaluating retail and meeting the expectations of consumers, PBA and the PBA Foundation will release its landmark study, Business of Beauty: Maximize Your Profitability.

by Web Editor
July 10, 2011


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