FINALLY, THERE’S SOME SOLID EVIDENCE that the economy is recovering for the professional beauty industry. Professional Consultants & Resources, the leading strategic consultant and industry data source in the beauty industry, recently released its 2010 Professional Salon Industry Study, which reports overall salon industry growth at 4.5% and salon hair care growth at 4% in 2010.
FINALLY, THERE'S SOME SOLID EVIDENCE that the economy is recovering
for the professional beauty industry. Professional Consultants
& Resources, the leading strategic consultant and industry
data source in the beauty industry, recently
released its 2010 Professional Salon Industry
Study, which reports overall salon industry
growth at 4.5% and salon hair care growth at
4% in 2010.
"This is a meaningful recovery from the
deep economic recession the United States has
been experiencing," says Cyrus Bulsara, president
of Professional Consultants & Resources.
Economic recovery and loosening credit
also increased salon visit frequencies
and resulted in good product sales.
Hair color, Brazilian straightening
and basic cutting and styling services
were major growth-drivers,
primarily at booth-rentals, family/
economy chains and barbershops."
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Salon haircare service
revenues experienced
strong growth: 2.75%
Hair color experienced
its best growth in years: 3.2%
Top-line highlights, trends and bright growth spots
indicate strong future industry growth:
Salon haircare service revenues
experienced strong growth at 2.75%,
mainly via family/economy chains.
Hair color experienced its best growth
in years at 3.2%, due to gray-coverage,
fashion-color and increased use
of home hair color. Booth rentals and
high-end independent salons came
out with bold new looks in Fall 2010.
Specialty products grew at a phenomenal
9.3%, due to an aging
population's use of hair-loss prevention
and volumizing products.
Hair styling products grew 6.4%, as
short, straight sleek looks continued in
popularity at major metro salons and
popular young, urban male styles
consume large amounts of product.
In comparison, shampoos and
conditioners record low growth at
1.5% and 2.7% respectively.
Ethnic products show a sharp decline
of 9.6%, as the recession disproportionately
impacts users.
New Brazilian Keratin straightening
and hair care products grew exponentially,
despite controversy.
Booth-rentals continued to grow in
certain sectors of the United States as
clients demand personalized, private
services, moving away from the big,
cookie cutter, chain salons.
Great Clips and Sport Clips, both
fast-growing economy chains, saw
good revenue and franchise increases.
Home hair styling continued to grow
and new genres of electrics and styling
tools grew 6.5%.
The study also features new sections
with analysis of barbershops by state
and percentage.
For purchasing information/questions
on the 2010 Professional Salon Industry
Haircare Study, contact Cyrus Bulsara,
president, Professional Consultants &
Resources at cbulsara@augustmail.com or
visit ProConsultants.com.
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