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STAMP 2017: Red 7's Televised Program

Red 7's Jason Hall surprises his co-owner David Kafer, by filming a television show about small business owners for cable television.

Stacey Soble
Stacey SobleDirector of Brand Content Strategy
Read Stacey's Posts
August 30, 2017
STAMP 2017: Red 7's Televised Program

 

1 min to read


Surprise Celebration
RED 7
Chicago, Illinois
Owned by: David Kafer and Jason Hall

To celebrate Red 7 Owner David Kafer’s 25th anniversary in the beauty business, his co-owner Jason Hall produced this surprise video for cable television. Kafer, who was interviewed and filmed working with clients for the spot, thought he was working on a project for Salon Today.

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“The video appeared on a local program highlighting Chicago’s small business owners,” says Hall, who made sure to get extra mileage out of the slick video. “It was also featured on Facebook, Yelp and YouTube with paid placement ads, and we sent it out via email blast to all of our clientele and industry contacts.”

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