
You Don't Own a Salon. You Own A Business.
In his latest blog, Leon Alexander Ph.D., challenges industry conventional thinking to help owners add more to their bottom lines.
AS WE ENTER A NEW YEAR AND A NEW DECADE, SALON TODAY ASKS SALON LEADERS, “WHAT IS YOUR BIGGEST CHALLENGE?”
“TO CONTINUALLY LEAD BY EXAMPLE.
As a working stylist and owner, it’s difficult to give the client the attention I expect my team to consistently give because of the demands of owning the salon, but because of the economy I’ve needed to work more behind the chair. There is a light at the end that is starting to shine!”
MITCHELL EUBANKS
THE MITCHELL WADE SALON
OVIEDO, FL
“ATTRACTING INDIVIDUALS who are willing to do the work it takes to be successful is difficult for a small salon. It is essential to take the time to nurture the staff, but it’s difficult to take care of our customers’ needs and our staff’s needs without feeling pulled in 40 different directions. Finding and motivating the right people who can also motivate me to keep doing it is the core of that challenge. But we are doing it... slowly but surely, one step at a time!”
RACHEL GLENN
PRINK SALON
CHICAGO, IL
“WE JUST CELEBRATED our 30th anniversary. In the beginning of our business, I developed a system to retain and reward clients for purchasing products and scheduling clients’ next visits before leaving the salon. The 20% of staff that follow the system have grown their clientele; the 80% who do not follow our system still want us to advertise more. The biggest challenge is to get everyone on the bus and focus on the Daryl Christopher system.”
ANGELA GUIDO
DARYL CHRISTOPHER WELLNESS SALON AND DAY SPA
WALTHAM, MA
“THE BIGGEST CHALLENGE I face is having employees recognize they are the sum total of their exposure. If they are slow, it is up to them to improve. If they are busy, it is up to them to mentor those who are not. Take responsibility for who you are and what you are not. Be accountable.”
IAN MARC SMITH
IMAGINE SALON AND SPA
BEDFORD, NS
“MY BIGGEST CHALLENGE is to rise to the occasion and be the boss and mentor my staff deserves. They have entrusted me with their professional development. That is not something any business owner should take lightly. I have an amazingly talented senior staff as well as stylists and colorists new to the industry. It is my job to provide both with the opportunities to make them grow and an environment that is stimulating and nurturing.”
JENNIFER RABIDEAU
HALO SALON AND COLOR LAB
FORT WORTH, TX

In his latest blog, Leon Alexander Ph.D., challenges industry conventional thinking to help owners add more to their bottom lines.

In her latest blog, Amy Pal helps you develop your own clear guidelines around complimentary free employee services.

From managing air traffic on busy days to handling frustrated guests' complaints, your front desk team often serves as the salon's emotional shock absorber. From a customer service lesson from the DMV to a list of strategies for caring for your front line, our experts offer ideas for alleviating stress, celebrating wins, and setting goals.

According to the KIM Report, top-line salon revenue appears steady or slightly up, but that growth is driven primarily by service price increases. Beneath the surface, retail performance and client visit frequency (appointment drift) are under real pressure. In his latest blog, Alain Audet offers strategies for keeping your salon's retail sales strong.

Putting your family to work in the salon offers some real tax benefits, but you have you have to play by the rules of the tax code to claim them. Azarvand Tax Law's Leticia Skrabut, Esq., shows you how.

Discover how to create a true “WOW experience” for every client by first building a culture where your team feels engaged, empowered, and inspired. Drawing on Calvin Stovall’s Iconic Framework, this blog explores how salon, spa, and clinic leaders can strengthen culture, elevate customer experience, and build a business that stands out for the long term.
Sponsored by Phorest Salon Software

The wellness industry is growing fast, and salons and barbershops already are an important part of it. In her first blog, Tracy Rado shares where the wellness dollars are heading, and how salons can grow with this movement.

While salon sales are increasing, owners often feel they're working harder for the same or less profit. Leverage Q2 data from The KIM Report, Alain Audet reveals some of the structural changes that are dampening your growth and why your region and your salon size matters.

Weaknesses in your business are amplified during the Holiday Season. Spark Pro Global's Lucy Randall shows you five things to do now to have the strongest holiday season yet.

In Kati Whitledge's latest blog, she shares how salons have moved away from dress codes and embraced appearance standards. But by removing strict dress codes, some businesses may have unintentionally lowered their appearance standards. Whitledge helps you explain to your team why an appearance standard is important and how to smoothly implement a new appearance policy.

The Small Business Health Care Tax Credit is a non-refundable tax credit for for-profit businesses that provides a financial incentive for eligible employers who offer health insurance coverage to their employees. Leticia Skrabut, Esq., walks you through how to claim that credit.

Developing strong work habits early in one's career supports long-term success in the salon industry. Jesse Linares offers new stylists his top five tips.

Most salon owners have no idea what these numbers are. You can hit record sales and still have a profit problem. The difference comes down to four numbers almost nobody was taught to track.
Sponsored by Strata Salon Systems™

A five-area audit every owner-dependent salon needs to run. You built something that looks successful. Now find out if it can survive without you.
Sponsored by Strata Salon Systems™

Every month you put off fixing the problem, it gets bigger, more expensive, and harder to solve.
Sponsored by Strata Salon Systems™

At Janet St. Paul Studio for Hair and Beauty, Director of Operations Natasha McMillen helps bring her wife Janet St. Paul's vision to life, elevating every system from education to operations.

Expand your color service menu with the Pinstripe technique. Brooks and Brooks' Marlon Hawkins walks you through the technique.