Back to Business with the Pinstripe Trend
Expand your color service menu with the Pinstripe technique. Brooks and Brooks' Marlon Hawkins walks you through the technique.
by Stacey Soble
April Awakenings
Take advantage of the renewed sense of enthusiasm to revamp your business, re-engage your staff and reignite some sales.
by Web Editor
July 10, 20111 min to read
Let’s face it—inauguration aside, it was a long, bleak winter. We are a nation in serious need of spring. Take advantage of the renewed sense of enthusiasm to revamp your business, re-engage your staff and reignite some sales. For April, consider this:
April 22 marks the 39th celebration of Earth Day. Observe it with an eco-conscious salon activity. Gather the team to pick up trash in the community, plant flowers outside the salon, or switch current bulbs to energy-efficient ones.
If your junior staff members are a little shaky in their conversation skills with upscale clientele, take steps to boost their cultural awareness. Offer each a stipend to take in a local play, lecture or art exhibit and give them something to talk about.
For clients staying closer to home, launch your own “Spring Break” with a specially priced collection of pampering services designed to give them a little getaway without the travel expenses.
As summer approaches, so does vacation season. Too many staff members off in one week equals a cash-flow problem for you. Institute a new vacation policy now where time-off has to be submitted and approved, and then stagger vacations throughout the season.
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