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SEARCHHarry D. Wood IV, Jyl and Jason Craven and Candy Shaw share their decisions and their journeys as Georgia Governor Brian Kemp opens salons for business.
Ever since Georgia’s Governor Brian Kemp lifted the statewide shelter-in-place in late April and the state’s salons cautiously got back to business, a nation of owners and beauty professionals have been optimistically observing. What new procedures and protocols did the salons put in place? How were they alleviating fear for clients and team members? How did clients respond?
Over the past few weeks, SALON TODAY Conversations has touched base with our friends in Atlanta for some video interviews, check them out:
Harry D. Wood IV, a master stylist at Van Michael Salons and the founder of Six Figure Hairdresser and Back to You, modeled the new standard uniform at the salons, described what it’s like to work with gloves, mask and faces shield, and talked about what it’s like to reunite with clients.
In Canton, Georgia, Jyl and Jason Craven described how they reconfigured the flow of the salon to maintain space between clients, talked about the personal protection measures they have in place for team and clients, and Jyl shared the painful experience of a five-hour corrective service. After the video aired, Jyl and Jason shared some much needed hope for salon owners everywhere. The total sales for their first week were up 3% over last year, despite the fact that guest counts were down by 28% because of social distancing mandates. “Our average ticket was up 50% because the stylist had more time with each guest to upsell, and SGP (service guests purchasing retail) was up 29%.
And Candy Shaw, owner of Jamison Shaw Hairdressers, talked about why she decided to remain closed for the next few weeks, while respecting the decision of others to reopen. She also shared the business boom virtual education is bringing to her product and education company Sunlights Balyage and how connecting with other owners keeps her strong.
All beauty professionals should know how to identify when a client may need some health guidance. Tracy Rado discusses some common questions that clients ask in the chair, how to advise them, and when to refer them to a specialist.
In his latest blog, Leon Alexander Ph.D., challenges industry conventional thinking to help owners add more to their bottom lines.
In her latest blog, Amy Pal helps you develop your own clear guidelines around complimentary free employee services.
From managing air traffic on busy days to handling frustrated guests' complaints, your front desk team often serves as the salon's emotional shock absorber. From a customer service lesson from the DMV to a list of strategies for caring for your front line, our experts offer ideas for alleviating stress, celebrating wins, and setting goals.
According to the KIM Report, top-line salon revenue appears steady or slightly up, but that growth is driven primarily by service price increases. Beneath the surface, retail performance and client visit frequency (appointment drift) are under real pressure. In his latest blog, Alain Audet offers strategies for keeping your salon's retail sales strong.
Putting your family to work in the salon offers some real tax benefits, but you have you have to play by the rules of the tax code to claim them. Azarvand Tax Law's Leticia Skrabut, Esq., shows you how.
Discover how to create a true “WOW experience” for every client by first building a culture where your team feels engaged, empowered, and inspired. Drawing on Calvin Stovall’s Iconic Framework, this blog explores how salon, spa, and clinic leaders can strengthen culture, elevate customer experience, and build a business that stands out for the long term.
Sponsored by Phorest Salon Software
The wellness industry is growing fast, and salons and barbershops already are an important part of it. In her first blog, Tracy Rado shares where the wellness dollars are heading, and how salons can grow with this movement.
While salon sales are increasing, owners often feel they're working harder for the same or less profit. Leverage Q2 data from The KIM Report, Alain Audet reveals some of the structural changes that are dampening your growth and why your region and your salon size matters.
Weaknesses in your business are amplified during the Holiday Season. Spark Pro Global's Lucy Randall shows you five things to do now to have the strongest holiday season yet.
In Kati Whitledge's latest blog, she shares how salons have moved away from dress codes and embraced appearance standards. But by removing strict dress codes, some businesses may have unintentionally lowered their appearance standards. Whitledge helps you explain to your team why an appearance standard is important and how to smoothly implement a new appearance policy.
The Small Business Health Care Tax Credit is a non-refundable tax credit for for-profit businesses that provides a financial incentive for eligible employers who offer health insurance coverage to their employees. Leticia Skrabut, Esq., walks you through how to claim that credit.
Developing strong work habits early in one's career supports long-term success in the salon industry. Jesse Linares offers new stylists his top five tips.
Most salon owners have no idea what these numbers are. You can hit record sales and still have a profit problem. The difference comes down to four numbers almost nobody was taught to track.
Sponsored by Strata Salon Systems™
A five-area audit every owner-dependent salon needs to run. You built something that looks successful. Now find out if it can survive without you.
Sponsored by Strata Salon Systems™
Every month you put off fixing the problem, it gets bigger, more expensive, and harder to solve.
Sponsored by Strata Salon Systems™
At Janet St. Paul Studio for Hair and Beauty, Director of Operations Natasha McMillen helps bring her wife Janet St. Paul's vision to life, elevating every system from education to operations.
