
Deliver More Personal Client Experiences with Phorest AI
AI is changing the way businesses operate, but in the beauty and wellness industry, one thing remains true: the human touch is irreplaceable.

AI is changing the way businesses operate, but in the beauty and wellness industry, one thing remains true: the human touch is irreplaceable.
AI is transforming the beauty and wellness industry, and the future is about empowering people, not replacing them. Discover how Phorest AI helps salons, spas, and med spas across North America respond faster, personalize every visit, and keep human connection at the heart of the client experience.
Sponsored by Phorest
Before Phorest's Barry Quinn and Sinead Norman take the stage at Data-Driven Salon Summit, Norman swings by SALON TODAY to give us a sneak peek at their session that promises to motivate team members to grow their KPIs and clients to solidify their loyalty.

If your day-to-day feels like a never-ending game of whack-a-mole, you’re not alone. The hair and beauty industry runs on creativity and connection, but behind the scenes, it runs on systems. When you spread those systems across a few different tools (plus a couple of sticky notes and a prayer), even the best-run salons feel like they’re working twice as hard for the same results.

Positioned as Europe's premier growth-driven event for the hair, beauty, and medi-aesthetic industries, this sold-out Summit is set to attract an audience of over 600 global salon and clinic owners.

In the SALON TODAY webinar sponsored by Phorest Software, Daniel Mason-Jones, Gayle Fulbright and Siobhan McCaffrey share successful marketing strategies that drive ideal clients and future talent into salons.

The platform delivers a 48% lead-to-client conversion and 19X ad spend return of investment in one complete operations and acquisition system.

Attending Data-Driven Salon Summit and the SALON TODAY 200 Award dinner last spring made an incredible impact on Owner Ashley Boehler, resulting in big changes at Revive Salon & Day Spa in Findlay, Ohio. We invited Asley to blog about her experience.

Building your salon business is not just about driving new visits, it's also about retaining existing clients, as those repeat clients keep your business alive. What are the key metrics, and how do you measure? And most importantly, how can you improve?
Sponsored by Phorest

When a septic backup destroyed 90% of Soleil Salon and Spa, Owner Luisa G. Garcia combined a goal tracking system from Qnity and a performance app from Phorest to engage her team in the Unicorn Challenge, keeping them focused on goals instead of the chaos around them. Her inspiring story led us to award her with our SALON TODAY 200 Courage in Leadership Award.

Are you taking advantage of your tech? Phorest guides the way to your best business.
Sponsored by Phorest

With a variety of speakers, including thought-probing mentalists and future-focused business experts, Phorest's Salon Owner Summit helps owners elevate their thinking for the year ahead.

The two-day event brings 600 salon owners and industry giants Sophia Hilton and Janna Ronert to Dublin, Ireland, in early January.

While salons strive to build lasting loyalty with their clientele, a new research report from Phorest Salon Software shows the lure of a favorite stylist is stronger.

Determined to help salons with a financial stepping stone to growth, Phorest opens the application process for the Phorest Growth Fund.

Expanding on its sustainability mission, Phorest partners with Green Circle Salons, helping its customers recycle and repurpose traditional salon waste.

To help salons recover their businesses and set up for growth in the future, Phorest Salon Software's 2021 #30Days2Grow focused around the theme 'Thrive.' Here, two salons share their #30Days experiences and how they plan to incorporate what they learned into the next year.