
Alfaparf Group Expands U.S. Footprint with New Rhode Island Manufacturing Facility
The strategic investment strengthens the company's North American presence and accelerates private label innovation in professional beauty.
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The strategic investment strengthens the company's North American presence and accelerates private label innovation in professional beauty.







The mask's rich, creamy, silicone-free formula with an innovative airless dispensing pump technology that delivers a controlled dose and complete usage of product.
ICONIC BLONDE by Itely Hairfashion is an extra performance hair decolorizer that works to eliminate yellow residue when lightnening.
StyleColor is a collection of temporary color sprays designed to boost creative freedom and push boundaries.
The Glitter Mini Trio Collection is sized for easy, on-the-go use to transition from work, storage, and travel seamlessly. It features mini glitter brushes with three transparent colors, including Sassy Pink, Electric Blue and Royal Purple. Also, three mini glitter interlocking color bowls with non-slip rubber rings.
Celebrate the season with Colortrak's newest addition to its unique collection of glitter tint brushes. The Glitter Mini Trio collection includes the following products which are sized for easy, on-the-go use to transition from work, storage and travel seamlessly.
Colortrak's Ibiza Collection includes the all-new Balayage Board and Grip-Ring, inspired by #colortrakcrew member Ricardo Jara (@ricardojarahair), croc clips, coloring bowls and two hair coloring brushes graced with one of kind blush pink bristles.
Redken is introducing four new makeup-inspired Shades EQ Pastels.
Instead of products used specifically for bonding services that require an extra step during the coloring, lightening or lifting process, the new Blondme helps hairdressers to blonde and bond their clients’ hair in one easy step, while the care range helps to maintain the hair’s repaired condition.
In development since the early eighties with new fiber protective tools and techniques, the trained and certified Palette Artist’s thinking and approach is on “Geometric Planes”.