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Dynamic design in the salon not only encourages guests to think and feel, it can also cause them to act--by picking up their phone and taking a selfie that ends up promoting the salon. Valerie Putman, director of design at Michele Pelafas, Inc., explains how.
This audio-chat app has the world talking, and there are some unique benefits for the salon industry.
Founder of Brand Me Marketing and Branding Agency Bonnie Bonadeo provides the tools and marketing resources you need to scale your business digitally.
With a playful design surprise around every corner, Andreas Hogue Salon engages their selfie-focused clientele and capture the Grand-Prize of the 2020 Salon of the Year.
KMS Artist Lead, stylist and salon owner Sonna Brado has pivoted her usual content creation habits while at home by inventing challenges for herself to stay inspired.
“The technology within the industry is improving at an accelerated pace, making less invasive options with little-to-no downtime more accessible and enticing."
As a networking, collaboration and empowerment platform, Canvas Recruits helps beauty pros find the perfect culture to work in, while helping salons tell their brand story and get their opportunities in front of talent.
MODERN SALON’s Editor in Chief Alison Alhamed shares her insight into what’s happening with media in the salon world—including the evolution of advertising and editorial—plus tips for salons on marketing in the digital age, and how to reach a broader audience.
How will hiding likes impact the professional beauty industry? We polled influencers and Instagram power users to see how they feel about the pending US changes that began rolling out in other countries earlier this year.
Would you dare to post your service prices on your hair photos for your followers to see? Gina Bianca breaks it down—and has nothing to hide.
