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How and what you communicate to your clients is an essential part of your reopening plans. In his newest blog, Phorest's Chris Brennan walks through three emails you should be sending your clients, including the reopening announcement, the confirmation email & SMS and the waiting list email and SMS.
The client experience in a COVID-19 world will be very different. So will the stylist’s experience. How do we still create a warm, welcoming environment for everyone?
As salons move toward reopening, owners need to consider asking their incoming clients to sign a "Hold Harmless Waiver," a document that releases the salon from liability should the client contract COVID-19. In this blog, Attorney Kelley Keller explains what the document is, why it's important, when it's not enforceable, and what needs to be in it.
In this blog, STX Cloud's Jeff Mason offers a number of ideas for strengthening your business during a the COVID-19 business slowdown or closure. Now is the time to roll up your sleeves and get busy.
The World Health Organization's announcement about COVID-19 pandemic is raising many uncertainties and questions about the way business will now be conducted around the world. In the face of this unusual situation, companies often do not know what to do and how to communicate with customers, partners and even their own employees. The founder of the digital communication agency Blue Oceans PR share tips on how to manage this situation.
These talking points from Sola Salon Studios have been prepared for their thousands of suite stylists to easily relay information to their clients. During these unprecedented times, many will be helpful for anyone struggling to find the right words or phrasing or next step forward.
As the world descends into madness over the Coronavirus, three salons--Eva Scrivo Salon, Ginger Bay Salon and Spa and Whip Salons--share communications they're sending employees and staff, including an economic preparedness plan.
Letting go of a team member is never easy, but sometimes it is necessary in order to maintain the culture and a positive environment in your salon. Here are some things to consider before you terminate an employee.
They say the key to every great relationship is communication – and handling a guest complaint is no different. It’s not ideal to have to communicate with an upset guest, yet we’ve all been there and it’s likely we’ll be there again someday. Here are the dos and don’ts to keep in mind to help you successfully communicate with upset guests.
A salon owner invents a matchmaking survey that helps prospective guests make a personal connection with the salon before they walk in the door.
With the launch of Bang Face Shields, Ecoheads help stylists cut better bangs while improving the client experience.
Rosy's Jim Bower shares some communication tips to help stylists find their conversation stride with clients. Your teams communication skills can help boost sales and strengthen client loyalty.
Oh where, oh where do good stylists go when they leave the salon? Salon Today's most recent Beauty Pulse attempts to find out, plus owners reveal the strategies they use to retain clients.
In an exclusive interview with Salon Today, Emilio Cornacchione, co-owner of Pittsburgh's Izzazu Salon Spa and Serata discusses his experience with Smarter Lifestyle Network, a new technology that entertains, educates and markets to clients, while creating a new revenue stream for the salon.
Mood Media's new 'Social Mix' feature engages salon clients by allowing them to pick the songs that will play during their salon service. Two salons weigh in.
From DIY wall art to WIFI password displays, here are eight simple decorating ideas from Pinterest that can go a long way in making clients feel pampered and inspired.
SALON TODAY is always scouring the world of salon business to find effective techniques and innovative methods for salon growth. Latest on our reading list are the insightful articles featured on avedameansbusiness.com. Below are five articles ...
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