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Announcing the 2017 Honorees in the category of Salon Culture. Culture is that invisible, yet tangilbe, energy that binds and propels a team and attracts clients. A strong culture is hard to define and even more difficult to build. But when mastered, these salons are unstoppable.
To win a coveted spot on Bob Steele Salons’ Elite Eight top performers retreat, employees focus year-round on their service and retail numbers.
A common message in the beauty industry is that continuing education is essential to success. This is true, but the mantra falls short if a stylist leaves a supplemental course without any guidance on how to implement their newly learned skills in the salon. Aveda Means Business shares stories of salon owners who have raised revenue and built ambitious salon cultures by outlining ways for stylists to utilize skills and pass on valuable information to clients. Scroll through for five real-world examples of continuing education being applied in the salon.
Sponsored by Aveda Means Business
The team at Ginger Bay Salon & Spa in St. Louis, Missouri, are huge Cardinals baseball fans, and they show their support throughout the season. “We wear Cardinals gear for the home opener and certain playoff games and of course, when ...
Like most salon owners, Gayle Fulbright and David Linde, who head up Headlines The Salon in Encinitas, California are always looking for new ways to grow their numbers.While attending Serious Business 2016, they were impressed by one of the ...
Small shifts in management strategies can have a big impact on a salon’s culture. SALON TODAY is always on the lookout for new tips and best practices from salon owners who have improved their business structures and work environments. ...
Sponsored by Aveda Means Business
Today's job-seekers are looking for employers whose values align with their own. On that same note, employers want to know a prospect will be a valuable addition to the team. This month, we asked several industry leaders, "What's ...
Salon owners juggle more roles than many may realize. From mentor to business strategist, marketing guru to customer relations expert, they have many hats to wear—without even considering any work they may do on the salon floor. As ...
Sponsored by Aveda Means Business
When it comes to salon culture, business coaches are fond of brandishing warnings to their salon-owner clients: “If you don’t make a conscious decision to define and cultivate your salon culture, it will be cultivated for ...
With a healthy clientele and a happy staff, Bobby Cooper Salon in Indianapolis receives a lot of positive word-of-mouth marketing. Throw in a healthy dose of social media, and co-owner Sarah Cooper says it’s their happy guests who are ...
