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In The Know|News|Aug 6, 2013

Revlon Purchases Colomer Group for $660 Million

Reversing a sale from a decade ago, Revlon is getting back into the professional side of the beauty biz in a big way, with the reported acquisition of Colomer Group, the global beauty company which includes CND, American Crew and Revlon Professional (currently a licensed brand) for $660 million.

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In The Know|News|Aug 2, 2013

Social Media: Today’s Brand Builder

In today’s socially connected society, you not only have the ability, but the need to manage your reputation both online and in real life. This applies to you if you’re an independent contractor, salon owner, stylist, platform artists – even a beauty school student.

In The Know|News|Aug 2, 2013

Playing In The Mobile Web Space

I was recently interviewed by Stacey Soble from Salon Today, for their July/August 2013 issue, which focused on ‘going mobile’ – admittedly one of my fave topics! If you missed the article, here is a quick recap of my contributions on how mobile sites are essential for businesses in today’s fast paced digital world.

In The Know|News|Aug 2, 2013

Getting Your Salon Started on Facebook the Right Way

In today’s socially-connected society, it is still somewhat of a surprise to me that not all salons are utilizing social media to outreach and connect with their clients. If that’s you, it’s OK! After all, you know the saying ‘better late than never,’ right? The same applies to social media, however starting from ‘social’ scratch on Facebook can be intimidating.

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