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Director of Brand Content Strategy
Stacey Soble has been involved in the conversation of salon business for more than two decades—as a reporter, a consultant and as the editor in chief of SALON TODAY. She has been responsible for growing the brand's celebrated recognition programs, SALON TODAY 200 and SALONS OF THE YEAR, and has launched two new competitions in recent years--STAMP (SALON TODAY's Annual Marketing Program) and the SALON TODAY Total Makeover Competition. She is a frequent speaker on the topic of salon business at industry events.
Kate Poole, owner of Vici Hair Studio and Beauty Bar in Amherst, Massachusetts, finds online booking and text confirmations are indispensable when it comes to managing her streamlined salon operation.
When salon owners design marketing campaigns with the community at heart, their salon culture extends beyond the staff. For example, Nurtur Salon develops a teacher-focused campaign after the school shootings in Parkland, Florida, and JUUT develops a blog that spotlights working moms on their team.
As the number of clients concerned about thinning hair and hair loss quickly grows, the HAIR+ category is emerging as phenomenal opportunity for stylists who want to develop a specialty and a new revenue stream for salons.
HAIR+ 2018, the only education focused on hair loss and thinning hair developed for stylists by stylists, is just around the corner, and editor Stacey Soble suggests 20 reasons why you don't want to miss it.
It's SALON TODAY 200 application season, and owners frequently ask for tips in designing a winning entry. Editor Stacey Soble offers her top strategies.
Developed by a colorist and former salon owner, the color management software system Vish eliminates waste, ensures consistent pricing and accurate record keeping, automates inventory and maximizes profitability on the salon's most popular service. Discover how it works.
Sponsored by Vish
Salons and barbershops are using beacons to help the front desk check incoming guests in while suggesting retail recommendations to guests through their phones.
As a California bill that makes it legal for anyone working in a salon or barbershop to wash, condition, blow dry or style hair without training or a license passes the state's senate, the Professional Beauty Association takes action to try and stop it.
At the Data-Driven Salon Summit, SALON TODAY catches up with Phorest Salon Software's Ronan Perceval and found out how they track data to predict when a client is more likely to leave your salon.
How do you own your relationship with your clients? In his first TEDx talk John DiJulius, owner of John Robert's Spas, shows you how to gather FORD on your guests in order to develop a strong rapport.
With Pocket Salon, SalonBiz answers the client's demand for online retail sales, as well as help with booking an appointment and checking out.
Get your team organized, motivated and communicating—and save some time along the way—with the top 16 Apps for small business for 2018.
The Data-Driven Salon Summit hosted by SALON TODAY and ZeeZor amassed leading salon and spa owners in Atlanta in late May. The summit inspired attendees to grow their businesses by analyzing their performance data and sharing best business practices.
With online booking, reputation management, and a strong marketing program, Maggie The Salon is seeing strong growth in 2018.
With unique rope and wood lighting and the scrap wood pile finish on the stations, Broome Street Society in New York sets the salon stage and captures Third Runner Up in our Salons of the Year 2018.
With a nod to family and community history and the traditional Japanese technique of Yakisugi, Garrison Neill creates Parker Barber in New Orleans, and ties for first runner-up in the 2018 Salons of the Year.
The 2018 Salons of the Year shed some light on salon design through their statistics.
