Oftentimes, salon owners cringe at the thought of looking at their finances. But you know it’s important. In order to make financially sound business decisions, it is essential for every salon owner to take the necessary steps in managing their finances.
by Rechelle Kennedy, Advisor, Breakaway Bookkeeping + Advising
From a doctor-inspired Instagram Reel to a series Zodiac retail email newsletters, SALON TODAY reveals the eleven 2022 winners in the Digital Marketing category for STAMP.
Crystals, stones, and essential oils have been used for centuries in healing therapies and practices. You can introduce their benefits to clients through products and services that tap into their unique properties.
When the team at Neroli Salon and Spa was stranded at home during the salon shutdown, Owner Susan Haise assigned them homework--they could attend a class, create a social media post or write a blog. Those practices have now become a habit that fueling the salon's digital content.
Experts reveal six factors in the workplace that could be increasing staff turnover.
by Staff
Gone are the days of owning a dozen tools to finish your clients. Here are the two tools every stylist needs to own to get the job done—regardless of hair type or texture.
A new partnership with Certegy allows Vagaro to offer a Buy Now, Pay Later function, allowing users to offer their customers payment installments to their customers.
Well-being experts at Loopin highlight six of the major factors in the workplace that can lead to high staff turnover, as well as how to avoid them.
by Staff
A new study reveals the states most and least obsessed by Black Friday based on Google Trends.
by Staff
With economic uncertainty ahead, now's the time to stabilize and increase your gross sales through marketing and retailing strategies.
by Lori Obiedzinski, Rosy Salon Software
Stylists, barbers and nail techs at different stages of their careers work at different speeds and can command different pricing, but that can make scheduling challenging. Booksy addresses that issue with its newest feature, Service Variants.
by Staff
Sometimes the most successful marketing ideas take place within your four walls or on your windows. From beverage menus to window displays and mirror talkers, we look at the 2023 STAMP honorees in the category of In-Salon Marketing.
Emmy-nominated celebrity stylist Sacha Quarles earned his reputation in Hollywood—and beyond—not just for his expansive skills with cutting, coloring, extensions and styling, but for helping his star-studded clientele achieve healthy hair. His secret weapon? Only using high-quality, temperature-controlled tools that protect the integrity of the hair.
For its Black Friday offer, Vish is helping both new customers and existing ones with special savings offers heading into 2023.
by Staff
Beauty and wellness businesses forced to shutter due to COVID-19 are now redoubling their efforts to return to pre-pandemic revenue levels. To keep thriving in 2022 and beyond, salons must make the most of every revenue stream while finding new ones to tap.
by Staff
Rossano Ferretti and Shine Iberia partner to name the best hairdressing professionals in the country with a new television concept called HairStyle: The Talent Show, and here's your chance to audition.
by Staff
A purposeful print ad, a targeted television commercial and a fun-loving billboard--get a look at our 2022 STAMP honorees in the category of Traditional Marketing.