Articles

Read the latest issue of Salon Today Past Issues Subscribe

Reset

Why Soft Skills and Client Communication Matter More Than Ever in the Beauty Industry

Modern professionalism is evolving beyond hard skills. Technical training is essential but about 85 percent of job success comes from soft skills. In a world where AI and automation are increasing, human connection becomes more valuable, not less.

Lynelle Lynch from Beauty Changes Lives and Lynelle Lynch.

Technology

Millennium Systems International Introduces MeevoPay Giving, Enabling Seamless Checkout Donations

by Staff

Fundraising for important industry iniatives and philanthropies just got much easier, with MeevoPay Giving, which allows salons, spas and med spas to invite guests to give at checkout.

Three women over 50 exhibit beautiful skin and smile for the camera.

Modern Spa and Wellness

Prime Prometics and HairToStay Announce Strategic Partnership to Help Cancer Patients Save Their Hair

by Staff

The pro-age beauty line pledges to fund scalp-cooling treatments for four cancer patients aged 50 or older each month through HairToStay. The treatments help patients preserve their hair during chemotherapy treatment. In addition, Prime Prometics will contribute through targeted awareness campaigns, educational initiatives, and product donations for patients.

A woman get her hair rinsed at a shampoo bowl in a salon, but instead of suds in the bowl, there are tax bills.

Salon Management

Rinsing Away Tax Debt with the IRS Fresh Start Program

by Tina Azarvand, Esq., LL.M.

An Offer in Compromise allows you to settle your tax debt with the IRS for less than the full amount owed. Azarvand Tax Law's Tina Azarvand helps you determine if you qualify and how to pursue your Fresh Start.

Wellness

Stylists “Relish” the Opportunity to Prioritize Guests’ Scalp Health

by Staff

Good hair starts at the scalp. But most salons aren’t offering services or products that address scalp health. Relish, a new product line from the founders of Signature Formulations, has everything salons need to deliver an effective head spa service and offer guests a robust at-home scalp care line.

The colorful team from Chicago's Bang! Salon share a laugh while posing.

Awards & Contests

2026 SALON TODAY 200: Philanthropy

by Stacey Soble

Cheers to the SALON TODAY 200 honorees who give their time, talent and fundraising efforts to their communities, including Eli Mancha and the team from Bang! Salon, whose cut-a-thon has collected more than 1,200 coats that have been donated to Chicago's unhoused.

Technology

How Salons are Using Technology to Help Improve Customer Retention

by Staff

Modern tools provide practical customer retention features. Discover which software platform can help increase your return rate.

Awards & Contests

2026 SALON TODAY 200: Business Builders

by Stacey Soble

It's Day 1 of our 2026 SALON TODAY 200 announcements, and today, we raise our glasses for the honorees in the Business Builders category. These salons, including Elan Hair Studio in Spring Lake, New Jersey, took strategic risks that paid off in revenue-generating success.

Pretty in pink, the team from Pinup Studio enjoy a pajama party in the salon.

Awards & Contests

2026 SALON TODAY 200: Compensation and Benefits

by Rosanne Ullman

It's time to celebrate the 2026 SALON TODAY 200 honorees who design rewarding career paths and seek out enriching benefits to keep their team members healthy, happy and growing, including the team from Pinup Studio in Raleigh, North Carolina, who always enjoy a good pajama party.

Stylists work with clients inside the training salon within BASE ONE, the PENZONE Salons+Spas' training center in Columbus, Ohio.

Awards & Contests

A Space to Ground Down and Level Up

by Stacey Soble

With a training salon, treatment rooms, education and collaboration spaces, a podcast studio and a yoga studio, BASE ONE is the foundation for the future growth of PENZONE Salons+Spas, as well as the company's gift to their community and the industry. Peruse the image gallery or take the personalized video tour led by Debra Penzone to see this exceptional space.

Cover Feature

The Article Everyone's Sharing!

Modern Spa & Wellness

Cover Feature

Business Resources

Industry Updates and Directories

Education Center

Upcoming and On-Demand Webinars

Modern Spa and Wellness

Categories

Categories